Understanding Business Blogging

What is Business Blogging?

Business blogging is a marketing tactic that leverages the power of blogging to increase online visibility for a business. It serves as a marketing channel, similar to social media, email marketing, and direct mail, to support business growth. By consistently creating and publishing valuable content, businesses can engage with their target audience, establish thought leadership, and drive traffic to their website.

Why is Blogging Worth it in 2024?

With the ever-increasing competition in the digital space, many businesses wonder if blogging is still worth the investment. The answer is a resounding yes! Blogging offers numerous benefits that make it an essential component of a comprehensive marketing strategy. Here are some reasons why blogging is worth it in 2024:

1. Driving Traffic to Your Website: Blogging helps attract new visitors to your website by creating indexed pages that appear in search engine results. Each blog post presents an opportunity to rank higher in organic search and drive targeted traffic to your site.

2. Repurposing Blog Content for Social Media: Blogging provides a steady stream of content that can be shared on social media platforms, expanding your reach and exposing your business to new audiences.

3. Converting Traffic into Leads: By incorporating lead-generating calls-to-action in your blog posts, you can convert website traffic into valuable leads. Offering relevant content assets in exchange for visitor information helps nurture leads and move them through the sales funnel.

4. Establishing Authority: Consistently creating valuable content positions your business as an industry leader and expert in the eyes of your target audience. By addressing common questions and providing insightful solutions, you build trust and credibility with potential customers.

5. Boosting Link Building: Blogging contributes to your link building efforts, as high-quality and valuable content attracts inbound links from other websites. These backlinks not only improve your search engine rankings but also enhance your domain authority.

6. Driving Long-Term Results: Blogging has a compounding effect, where older blog posts continue to drive traffic and generate leads over time. By consistently creating evergreen content, you can reap the long-term benefits of increased website traffic and lead generation.

7. Sharing Company News: A business blog provides a platform to share company news, updates, and stories. This humanizes your brand and allows your audience to connect with your business on a more personal level.

8. Secondary Benefits of Business Blogging: Blogging offers additional advantages, such as testing marketing campaigns, gaining insights into your target audience, and monetizing your blog content through various business models like affiliate marketing.

Now that we have explored the benefits of blogging for business, let’s dive deeper into each aspect and learn how to harness the power of blogging to achieve your marketing goals.

The Benefits of Blogging for Business

Driving Traffic to Your Website

One of the primary benefits of blogging for business is its ability to drive targeted traffic to your website. Unlike other methods that rely on existing audience awareness, such as direct visits or paid advertising, blogging enables you to attract new visitors through search engine optimization (SEO) and content optimization.

Every blog post you create becomes an indexed page on your website, increasing the chances of appearing in search engine results pages (SERPs). This organic visibility not only drives traffic but also signals to search engines that your website is active and should be crawled frequently. By consistently publishing valuable content and optimizing it for relevant keywords, you can improve your website’s search engine rankings and attract a steady stream of organic traffic.

To maximize the traffic potential of your blog posts, it is crucial to focus on keyword research, topic relevance, and on-page optimization. By understanding the search demand for specific keywords and crafting content that aligns with searcher intent, you can increase the visibility of your blog posts and drive targeted traffic from search engines like Google.

Repurposing Blog Content for Social Media

In addition to driving traffic through search engines, blogging also plays a vital role in your social media marketing efforts. Each blog post you publish provides shareable content that can be promoted on various social media platforms, such as Twitter, LinkedIn, Facebook, and Pinterest.

By sharing your blog content on social media, you expose your business to a broader audience that may not be aware of your brand. This amplification effect is especially valuable when your content resonates with your target audience and encourages them to engage, share, and interact with your brand.

Moreover, blogging helps you maintain an active social media presence by providing a repository of valuable content. Instead of constantly creating new content for social media, you can repurpose your blog posts and share them across your social channels. This strategy not only saves time and resources but also helps you consistently deliver valuable content to your social media audience.

Converting Traffic into Leads

Driving traffic to your website is just the first step in the customer acquisition process. The ultimate goal is to convert that traffic into leads and nurture them into paying customers. This is where blogging plays a crucial role in your lead generation strategy.

Each blog post presents an opportunity to include lead-generating calls-to-action (CTAs) that entice visitors to take the next step in their buyer’s journey. These CTAs can lead to various content assets, such as ebooks, whitepapers, webinars, or trials, which provide value to your audience in exchange for their contact information.

By strategically placing CTAs throughout your blog posts and offering valuable content assets, you can capture leads and build a database of prospects for your sales team. This enables you to nurture these leads through targeted email marketing campaigns and personalized communication, increasing the likelihood of conversion.

Establishing Authority

In today’s crowded marketplace, establishing authority and thought leadership is crucial for business success. Blogging allows you to position your business as an industry expert by consistently creating valuable content that addresses common questions and provides insightful solutions.

By sharing your expertise and knowledge through your blog posts, you build trust and credibility with your target audience. When potential customers find answers to their questions on your blog, they are more likely to trust your brand and consider your products or services when making purchasing decisions.

Establishing authority through blogging also has a positive impact on your sales enablement efforts. When your sales team can refer prospects to informative blog posts that address their specific pain points, it helps build trust and positions your salespeople as valuable resources. This not only accelerates the sales process but also enhances the overall customer experience.

Boosting Link Building

Link building is a critical aspect of SEO, and blogging can significantly contribute to your link building efforts. High-quality and valuable blog content attracts inbound links from authoritative websites, signaling to search engines that your website is trustworthy and an expert in your industry.

To enhance your link building strategy through blogging, it is essential to create content that other websites find valuable and worth referencing. By conducting thorough research, offering unique insights, and providing practical solutions, you increase the likelihood of other websites linking back to your blog posts.

In addition to improving search engine rankings, backlinks also help build your domain authority. The more high-quality backlinks you have, the more likely your website will be discovered by search engines and users searching for relevant information in your industry.

Driving Long-Term Results

One of the most significant advantages of blogging for business is its ability to generate long-term results. Unlike other marketing tactics that require ongoing investment, blog posts have a compounding effect, where they continue to drive traffic and generate leads over time.

When you publish a blog post, it becomes an indexed page that can attract traffic for months, years, or even longer. As your blog post ranks in search engines and gains visibility, it continues to drive targeted traffic to your website, even when you’re not actively promoting it.

This long-term impact is particularly evident with evergreen content, which remains relevant and valuable over an extended period. By consistently creating evergreen blog posts, you can build a library of content that consistently attracts traffic and generates leads, without the need for additional resource investment.

Additionally, blogging offers various monetization opportunities, such as affiliate marketing. By incorporating affiliate links within your blog posts and referring readers to relevant products and services, you can generate income from your blogging efforts.

Sharing Company News

Beyond its marketing benefits, blogging also provides a platform for sharing company news, updates, and stories. By leveraging your blog, you can humanize your brand and showcase the people behind your business.

Whether you’re announcing new hires, interviewing industry experts, highlighting case studies, or promoting events, your blog serves as a central hub for sharing exciting company news. This not only keeps your audience informed but also allows them to connect with your brand on a more personal level.

Sharing company news on your blog helps create a transparent and authentic relationship with your audience. It demonstrates that your business is not solely focused on selling but also genuinely interested in engaging with your customers and providing value beyond your products or services.

Secondary Benefits of Business Blogging

While the primary benefits of blogging for business have been discussed extensively, there are additional advantages that should not be overlooked. These secondary benefits, though not as crucial as the primary ones, can still contribute to the overall success of your blogging efforts. Let’s explore some of these secondary benefits:

1. Testing Marketing Campaigns: Blogging offers an opportunity to test marketing campaigns on a smaller scale before investing significant resources. By gauging audience engagement and feedback through blog posts, you can fine-tune your campaigns and optimize their effectiveness.

2. Understanding Your Target Audience: Blogging provides insights into your target audience’s preferences, interests, and pain points. By analyzing the engagement and feedback generated by your blog posts, you can gain a deeper understanding of your audience and tailor your marketing strategies accordingly.

3. Monetizing Your Blog Content: Blogging opens up various avenues for monetization, such as affiliate marketing. By strategically incorporating affiliate links within your blog posts, you can earn commissions for referring readers to relevant products and services.

While these secondary benefits may not be the primary focus of your blogging efforts, they offer additional value and can contribute to the overall success of your business.

How to Start Blogging for Your Business

Now that we have explored the numerous benefits of blogging for business, you may be wondering how to get started and harness the power of blogging to achieve your marketing goals. Here are some steps to help you embark on your blogging journey:

1. Define Your Blogging Strategy: Clearly define your blogging objectives, target audience, and key topics. Develop a content calendar to ensure consistent publishing and identify the resources needed to support your blogging efforts.

2. Keyword Research: Conduct in-depth keyword research to identify relevant topics and optimize your blog posts for search engines. Use tools like Ahrefs and Google Keyword Planner to discover high-demand keywords with manageable competition.

3. Create Compelling Content: Craft high-quality, informative, and engaging blog posts that address your audience’s pain points and provide valuable solutions. Focus on delivering unique insights, practical tips, and actionable advice that sets your blog apart from competitors.

4. Optimize for SEO: Optimize your blog posts for search engines by incorporating relevant keywords, writing compelling meta descriptions, and optimizing your URLs. Pay attention to on-page SEO elements such as headers, subheadings, and internal linking to enhance your blog’s discoverability.

5. Promote Your Blog: Promote your blog posts through various channels, including social media, email newsletters, and industry forums. Engage with your audience by responding to comments and encouraging social sharing to expand your reach.

6. Measure and Analyze: Monitor the performance of your blog posts using analytics tools like Google Analytics. Track key metrics such as website traffic, time on page, bounce rate, and lead generation to assess the impact of your blogging efforts and make data-driven decisions.

7. Continuously Improve: Regularly evaluate and refine your blogging strategy based on audience feedback, engagement metrics, and industry trends. Experiment with different content formats, topics, and promotional tactics to optimize your blog’s performance and drive continuous growth.

By following these steps and consistently delivering valuable and engaging content, you can leverage the power of blogging to establish your brand, drive traffic, and generate leads for your business.

Conclusion

Blogging for business is a powerful marketing strategy that offers numerous benefits in today’s digital landscape. From driving targeted traffic and establishing authority to converting leads and boosting link building, blogging plays a vital role in business growth and online visibility. By understanding the value of blogging and implementing a strategic approach, businesses can unlock the true potential of content marketing and achieve long-term success.

So, start your blogging journey today, and watch your business thrive in the online world!

Frequently Asked Questions

Is blogging good for business?

Yes, blogging is excellent for business. It enhances online visibility, drives website traffic, establishes authority, and builds brand awareness. By sharing valuable content, businesses can engage with their audience, improve search engine rankings, and support lead-generation efforts.

Can you make $1000 a month blogging?

Absolutely. Many bloggers exceed $1000 a month in earnings through various revenue streams such as advertising, affiliate marketing, sponsored posts, and selling digital products or services. Success depends on factors like niche, audience size, content quality, and monetization strategy.

Are blogs still profitable?

Yes, blogs are still profitable. While the blogging landscape is competitive, focusing on a specific niche, providing valuable content, and using smart monetization strategies can lead to significant profits. Profitability also depends on consistent content creation, SEO, and audience engagement.

Do business blogs make money?

Business blogs can indirectly make money by enhancing a brand’s visibility, attracting leads, and contributing to sales conversions. Direct monetization through sponsored content, advertisements, and affiliate marketing can also generate revenue, even for business-oriented blogs.

What type of blog makes the most money?

Blogs focusing on finance, making money online, health and fitness, food, personal development, and technology tend to make the most money. High profitability often comes from niches with a wide audience appeal, high advertiser interest, and strong affiliate marketing opportunities.

Which blog is most profitable?

The most profitable blogs are typically in niches with high demand, such as personal finance, health and wellness, technology, and lifestyle. These niches offer lucrative affiliate programs, high advertising rates, and a broad audience, leading to higher earnings potential.

What niche is most profitable?

The most profitable blogging niches often include personal finance, health and wellness, technology, travel, and lifestyle. These niches have strong affiliate marketing potential, high advertising rates, and extensive audience appeal, making them highly lucrative.

What is a realistic income from blogging?

A realistic income from blogging varies widely. New bloggers might earn a few hundred dollars a month, while experienced bloggers can earn tens of thousands or more. Income growth is gradual and requires consistent effort, quality content, effective SEO, and smart monetization strategies.

Do blogs or YouTube make more money?

The potential to make money can be significant for both blogs and YouTube, depending on the content, audience, and monetization methods. Blogs have diverse revenue streams like affiliate marketing, sponsored content, and product sales. YouTube earnings come from ad revenue, sponsorships, and merchandise sales. Some creators find combining both platforms maximizes their income potential.

Featured Image Credit: Photo by Daniel Thomas; Unsplash – Thank you!

The post Blogging For Business Explained And Why You Should Do It appeared first on The Blog Herald.

The Dawn of Digital Diaries: Understanding Blogs and Vlogs

A blog, short for weblog, is a digital platform where individuals or businesses can share their stories, experiences, knowledge, and thoughts through written content, accompanied by images, infographics, or other visual aids. On the other hand, a vlog, which stands for video blog, is a medium where the content is presented through videos. Essentially, vlogs are the visual counterpart of blogs.

Blogs: The Written Wordcraft

Blogging is a powerful form of digital expression, harnessing the power of the written word. It’s an art where words craft narratives, share insights, and convey information. This section explores blogging as a medium and its potential for income generation.

Firstly, the essence of blogging lies in content creation through writing. Bloggers create articles on various topics, ranging from personal experiences to professional advice. This versatility allows bloggers to reach diverse audiences.

The income from blogging primarily comes from sources like advertising, affiliate marketing, sponsored content, and selling digital products or services. Advertisers pay to display their ads on popular blogs with high traffic. Affiliate marketing involves earning commissions by promoting products or services. Sponsored content includes writing posts specifically for a brand in exchange for payment. Additionally, bloggers may sell e-books, courses, or offer consultancy services.

The success and revenue of a blog largely depend on factors such as niche selection, content quality, audience engagement, and marketing strategies. Choosing a niche with high interest and low competition can be more profitable. High-quality, engaging content attracts and retains readers, increasing traffic and potential earnings. Effective use of SEO (Search Engine Optimization) also plays a crucial role in increasing visibility and attracting organic traffic.

Blogging requires patience and consistency. Building a significant readership and starting to earn substantial income can take time. However, successful blogs can generate substantial income, sometimes exceeding typical salaried jobs.

In summary, blogging is a lucrative medium for those with a flair for writing and a strategic approach to content creation. With the right skills, dedication, and marketing, blogging can evolve from a hobby into a substantial income source.

Vlogs: Visual Storytelling

Vlogging, or video blogging, takes storytelling to a visual level. In the context of “blogging vs vlogging,” let’s explore how vlogging stands out and its potential for monetization.

Vlogs are video-based content, often published on platforms like YouTube, Vimeo, or social media. Vloggers create content that ranges from daily life stories to educational and entertaining themes. The power of vlogs lies in their visual and auditory appeal. They offer a more personal and engaging experience compared to written content.

Monetizing a vlog can be achieved through various avenues. Ad revenue is a primary source, especially on platforms like YouTube where vloggers earn money from ads displayed on their videos. Sponsorships are also common, where brands pay vloggers to promote products or services within their videos. Merchandising, such as selling branded products, and fan funding through platforms like Patreon are other revenue streams.

The success of a vlog depends on factors like video quality, content uniqueness, audience engagement, and consistency in posting. High-quality, engaging videos that resonate with a targeted audience can attract a large following. Utilizing social media for promotion and engaging with viewers through comments and collaborations can also boost popularity and income.

Vlogging has a different set of challenges compared to blogging. It requires skills in video production, including filming, editing, and sound management. The initial investment for equipment can be higher than for blogging. However, successful vloggers often see substantial returns, sometimes outpacing the earnings from traditional blogging.

In conclusion, vlogging offers a dynamic and engaging way to tell stories and share experiences. It appeals to the growing preference for visual content, making it a potentially lucrative platform for content creators. While it requires specific technical skills and equipment, the financial rewards for successful vloggers can be significant.

Key Differences Between Blogging and Vlogging

When comparing blogging vs vlogging, it’s important to understand their key differences. These differences impact the way content is created, presented, and monetized. Here’s an overview:

Medium of Expression: The most obvious difference is the medium. Blogging is based on written content, while vlogging is focused on video content. This affects the style of storytelling, the skills required, and the audience’s engagement.

Required Skills and Tools: Bloggers need strong writing skills and a good grasp of language. Their tools are relatively simple – a computer and a platform for hosting the blog. Vloggers, on the other hand, require skills in videography, including filming, editing, and sometimes scripting. Their tools include cameras, microphones, video editing software, and a platform for video hosting.

Audience Engagement: Vlogs often offer a more personal and direct connection with the audience. The visual and auditory elements can make vlogs more engaging and relatable. Blogs, while potentially less dynamic, appeal to those who prefer in-depth exploration of topics and enjoy reading.

Content Consumption: The way audiences consume blog and vlog content also differs. Blogs are often sought for detailed information, instructions, or long-form storytelling. Vlogs are typically consumed for entertainment, visual learning, and getting a personal perspective on topics.

SEO and Discoverability: For blogs, SEO is crucial for discoverability. Proper use of keywords, meta descriptions, and links is essential to rank in search engine results. Vlogs rely more on the search algorithms of platforms like YouTube, and require effective tagging, descriptions, and engaging thumbnails.

Monetization Strategies: While both blogs and vlogs can earn through ads, sponsorships, and affiliate marketing, the approach differs. Bloggers might focus more on written sponsored content and affiliate links, while vloggers often include product placements or visual sponsorships in their videos.

Production Time and Effort: Creating a blog post can be less time-consuming than producing a vlog. Video production requires shooting, editing, and optimizing for platforms, which can be more labor-intensive.

Accessibility: Blogs can be easily accessed by anyone with internet access, while vlogs require a suitable device for video playback and might not be as accessible in regions with limited bandwidth.

In summary, while both blogging and vlogging are effective forms of content creation, they cater to different preferences and styles of consumption. The choice between them depends on the creator’s skills, the preferred medium of expression, and the target audience. Both have unique challenges and rewards, and understanding these differences is key to choosing the right platform for content creation and monetization.

Tips to Kickstart Your Blogging or Vlogging Journey

Whether you’re drawn to blogging or vlogging, starting can be daunting. In the debate of blogging vs vlogging, success in either field requires planning, passion, and persistence. Here are some tips to help you kickstart your journey:

1. Choose Your Niche Wisely: Pick a topic you are passionate about and knowledgeable in. Whether it’s fashion, technology, travel, or personal finance, a niche focus can help attract a dedicated audience. Ensure there’s enough interest in your chosen topic and consider its long-term viability.

2. Know Your Audience: Understand who you are creating content for. Research their interests, problems, and what they are currently engaging with. Tailor your content to resonate with your audience’s needs and preferences.

3. Develop a Content Strategy: Plan your content ahead of time. For bloggers, this might mean a content calendar with planned topics and posting schedules. Vloggers should outline their video ideas and production timelines. Consistency is key in both blogging and vlogging.

4. Focus on Quality: For bloggers, this means well-written, informative, and engaging posts. For vloggers, it’s about high-quality videos with clear audio, good lighting, and engaging visuals. Quality content can set you apart from competitors.

5. Learn Basic SEO: For bloggers, understanding SEO is crucial for driving traffic to your blog. Use relevant keywords, meta descriptions, and optimize your content for search engines. Vloggers should focus on optimizing video titles, descriptions, and tags for search visibility.

6. Engage with Your Audience: Build a community around your blog or vlog. Respond to comments, ask for feedback, and engage with your audience on social media. This engagement can foster a loyal following.

7. Utilize Social Media: Promote your content across social media platforms to increase your reach. Tailor your strategy for each platform to best showcase your content, whether it’s snippets from your blog or previews of your vlogs.

8. Be Patient and Persistent: Growth in blogging and vlogging often takes time. Stay committed, keep producing content, and don’t get discouraged by slow starts. Persistence is often the key to long-term success.

9. Invest in Learning: Keep improving your skills, whether it’s writing, video editing, SEO, or social media marketing. The digital landscape is always evolving, and staying informed can give you an edge.

10. Monitor Your Progress: Use analytics tools to track your performance. Understand what works and what doesn’t, and adapt your strategy accordingly. This data-driven approach can help you grow your blog or vlog more effectively.

Remember, whether you choose blogging or vlogging, your unique voice and perspective are your biggest assets. Authenticity and passion for your subject matter can go a long way in connecting with your audience and building a successful platform.

Potential Earnings: Blogging vs Vlogging

When comparing the potential earnings of blogging vs vlogging, it’s important to understand that income can vary widely based on several factors. These include your niche, audience size, engagement rates, monetization strategies, and the effort you put in. Here’s a general overview of what you can expect in terms of earnings from each platform:

Blogging Earnings

1. Ad Revenue: Blogs with high traffic can earn significant income from display ads. Ad networks like Google AdSense pay based on clicks and impressions.
2. Affiliate Marketing: This can be a major income source. Bloggers earn a commission for products sold through their affiliate links.
3. Sponsored Content: Companies pay bloggers to write posts about their products or services. The pay depends on the blog’s reach and niche.
4. Selling Products or Services: Blogs are a great platform to sell digital products like e-books, courses, or consulting services.

Vlogging Earnings

1. YouTube Ad Revenue: Vloggers earn money from ads shown in their videos. Earnings depend on the number of views and engagement rates.
2. Sponsorships and Brand Deals: These can be more lucrative in vlogging. Brands pay for product placements or promotions within videos.
3. Merchandise Sales: Successful vloggers often sell branded merchandise to their audience.
4. Patreon and Crowdfunding: Vloggers can also receive direct support from viewers through platforms like Patreon.

Comparative Analysis

• Startup Costs: Blogging generally requires less investment compared to vlogging, where good quality video equipment is essential.
• Time to Profit: Both platforms can take time to start generating significant income. Vlogging might offer quicker monetization opportunities through platforms like YouTube, but it also involves more intensive production efforts.
• Income Stability: Blogging can provide more stable income through diverse channels like ads, affiliate marketing, and selling products. Vlogging income can fluctuate more, often relying heavily on views and brand deals.

In Summary: Both blogging and vlogging offer substantial earning potential, but the path to financial success in each can differ significantly. Blogging might be more accessible and offer diverse income streams, while vlogging could yield higher earnings per view due to its engaging format. Ultimately, success in either platform depends on creating quality content, building a dedicated audience, and effectively monetizing your platform.

Final Thoughts: Blogging vs Vlogging

When it comes to choosing between blogging and vlogging, it’s clear that both platforms offer unique opportunities and challenges. In the blogging vs vlogging debate, the right choice largely depends on your personal strengths, preferences, and goals.

Blogging is ideal if you have a talent for writing and prefer expressing ideas in written form. It’s a great platform for in-depth analysis, storytelling, and sharing detailed information. Blogs can be easier and less expensive to start, and SEO plays a significant role in driving traffic and monetization potential.

Vlogging, on the other hand, is perfect for those who are comfortable in front of the camera and have skills in video production. It’s a powerful medium for creating engaging, dynamic, and visually appealing content. Vlogging can be more effective in quickly building a personal connection with the audience, but it often requires a larger initial investment in equipment and time.

Both blogging and vlogging have evolved and continue to be relevant in 2023. They cater to different audience preferences, with blogs appealing to readers who seek information or enjoy reading, and vlogs attracting viewers who prefer visual and auditory content.

In terms of monetization, both can be profitable, but the approaches and timeframes to achieve significant earnings may differ. Blogging offers a variety of income streams, whereas vlogging is often more reliant on video views and sponsorships.

Ultimately, whether you choose blogging or vlogging, success comes down to creating quality, engaging content, understanding and growing your audience, and effectively monetizing your platform. Many successful content creators eventually delve into both blogging and vlogging, using the strengths of each platform to reach a wider audience and enhance their online presence.

In conclusion, there’s no definitive answer to which is better, blogging or vlogging. Both have the potential to be fulfilling and profitable. The key is to choose the medium that aligns best with your skills and interests, and to commit to continuous learning and adaptation in the ever-evolving digital landscape.

Frequently Asked Questions

1. What is more profitable: blog or vlog?

Profitability can vary greatly in both blogging and vlogging. It often depends on factors like niche, audience engagement, and monetization strategies. Blogs can have diverse income sources like ads, affiliate marketing, and products, while vlogs often rely on ad revenue, sponsorships, and merchandise sales. Both can be highly profitable with the right approach.

2. Why vlog instead of blog?

Vlogging is a great choice if you prefer visual and auditory storytelling. It allows for a more personal connection with the audience. It’s ideal for content that benefits from a visual demonstration, like travel, cooking, or DIY projects. Vlogging can be more engaging and potentially reach a wider audience, especially on platforms like YouTube.

3. What is the difference between a blogger and a vlogger?

The primary difference is the medium of content. Bloggers create written content, focusing on articles, written guides, and stories. Vloggers create video content, often featuring themselves in front of the camera, providing a more personal and visual experience.

4. Should I start a blog or YouTube channel first?

This depends on your strengths and content strategy. If you’re good at writing and prefer a more traditional approach to content, start with a blog. If you’re comfortable in front of the camera and have video editing skills, a YouTube channel might be better. Both platforms can complement each other, so you might eventually want to explore both.

5. Do bloggers make money?

Yes, many bloggers make money. Income sources include ad revenue, affiliate marketing, sponsored posts, and selling products or services. Successful bloggers can earn a significant income, but it often requires time, effort, and a strategic approach.

6. Who pays you as a blogger?

Bloggers can earn money from several sources. Ad networks like Google AdSense pay for ad placements on the blog. Affiliate programs pay commissions for product referrals. Companies may pay for sponsored content. Bloggers also make money by selling their own products or services.

7. How much do you get paid per 1,000 views on YouTube?

The payment for 1,000 views on YouTube, known as CPM (Cost Per Mille), varies widely. Factors include the video’s niche, audience demographics, and the number of clicks on ads. On average, it can range from a few dollars to over $10 per 1,000 views, but these figures can vary.

8. Are vlogs still popular in 2023?

Yes, vlogs remain popular. They continue to be a major part of online content consumption, with platforms like YouTube and TikTok driving their popularity. Vlogs have evolved to include various formats and topics, catering to diverse audience interests.

9. Are blogs profitable in 2023?

Blogs can still be profitable. While the blogging landscape is competitive, niches with dedicated audiences and effective monetization strategies can yield significant returns. SEO, quality content, and a strong online presence are key to a profitable blog.

Featured Image Credit: Photo by Harry Cunningham; Unsplash – Thank you!

The post Blogging vs Vlogging: Which Makes More Money? appeared first on The Blog Herald.

In This Article

1. Understanding What a Blog Is
2. Why Start a Blog?
3. Choosing Your Blog’s Niche
4. Selecting a Blogging Platform
5. Picking a Domain Name
6. Setting Up Your Blog
7. Writing Your First Blog Post
8. Blogging Best Practices
9. Promoting Your Blog
10. Monetizing Your Blog
11. Tracking Your Blog’s Performance
12. FAQ: Blogging for Beginners

1. Understanding What a Blog Is

Before diving into the world of blogging, it’s crucial to have a clear understanding of what a blog actually is. In simple terms, a blog is a type of website or online platform where individuals or organizations regularly publish content on various topics. Here are some key characteristics and components of a blog:

Blog Posts

• A blog is made up of individual articles or posts. These posts are typically displayed in reverse chronological order, with the most recent post appearing at the top. Each post focuses on a specific topic, idea, or story.

Authorship

• Blogs are authored by individuals, known as bloggers. Bloggers share their thoughts, knowledge, experiences, and expertise on the chosen subject matter. The personal touch and unique voice of the blogger often distinguish blogs.

Niche or Topic

• Blogs cover a wide range of topics, also known as niches. These topics can be diverse, including travel, fashion, technology, cooking, and more. It’s essential to choose a niche that aligns with your interests and expertise.

Interactivity:

• Blogs encourage reader interaction. Visitors can leave comments, ask questions, and share their thoughts on blog posts. This interactivity fosters engagement and a sense of community.

Content Variety

• Blog content can include written articles, images, videos, infographics, and more. The format may vary based on the blogger’s preferences and the type of content being shared.

Blogging Platforms

• Bloggers use various platforms to create and manage their blogs. Popular blogging platforms include WordPress, Blogger, and Medium. These platforms provide tools and templates to simplify the blogging process.

Archives

• Blogs often have an archive section where readers can access older posts. This allows visitors to explore past content and discover more about the blogger’s expertise and journey.

Purpose

• The purpose of a blog can vary. Some bloggers aim to share their knowledge and help others, while others use blogs for personal expression, storytelling, or business promotion.

Understanding the fundamental concept of a blog is the first step in your blogging journey. As you explore the world of blogging, you’ll have the opportunity to create content, connect with readers, and establish your online presence in your chosen niche.

2. Why Start a Blog?

Starting a blog can be a rewarding and fulfilling endeavor for a variety of reasons. Whether you’re looking to share your passion, build an online presence, or even turn it into a potential source of income, here are compelling reasons why you should consider starting a blog:

1. Share Your Passion

Blogging provides a platform to express your passion and interests. Whether it’s travel, cooking, fashion, or any other topic, blogging allows you to share your knowledge and enthusiasm with like-minded individuals around the world.

2. Establish Your Online Presence

In today’s digital age, having an online presence is essential. A blog serves as your digital footprint, allowing you to showcase your expertise, skills, and personality. It can also serve as an online portfolio or resume.

3. Build a Community

Blogging fosters a sense of community. You can connect with readers who share your interests and engage in meaningful discussions through comments and social media. Building a loyal readership can be incredibly fulfilling.

4. Improve Writing and Communication Skills

Consistent blogging hones your writing and communication skills. It’s an excellent way to practice articulating ideas, structuring content, and connecting with your audience effectively.

5. Personal Growth

Blogging challenges you to step out of your comfort zone. It encourages personal growth, boosts creativity, and allows you to set and achieve goals, whether it’s publishing regular content or expanding your readership.

6. Networking Opportunities

Through your blog, you can connect with fellow bloggers, industry experts, and influencers. This networking can lead to collaborations, partnerships, and new opportunities.

7. Learn New Skills

Blogging often involves learning various skills, from website management to content creation and SEO (Search Engine Optimization). These skills can be valuable in other aspects of your life and career.

8. Monetization Potential

While not the primary goal for everyone, blogging has the potential to generate income. Through advertising, sponsored posts, affiliate marketing, and selling digital products or services, your blog can become a source of revenue.

9. Document Your Journey

Blogging allows you to document your personal or professional journey. Over time, you can look back on your early posts and see how far you’ve come, both in terms of knowledge and experience.

10. Help Others

Sharing your expertise and experiences can benefit others. Whether it’s offering practical advice, sharing life lessons, or providing solutions to common problems, your blog can be a valuable resource for readers.

Starting a blog offers a multitude of opportunities for personal and professional growth. It allows you to pursue your passions, connect with others, and leave a digital legacy that can have a lasting impact.

3. Choosing Your Blog’s Niche

One of the critical decisions you’ll make when starting a blog is selecting your niche or the specific topic your blog will focus on. Your chosen niche plays a pivotal role in shaping your blog’s content, audience, and success. Here’s how to go about choosing the right niche for your blog:

1. Passion and Interest

• Start by considering your own passions and interests. What topics do you genuinely enjoy learning about and discussing? Blogging about something you’re passionate about makes the process enjoyable and sustainable.

2. Expertise and Knowledge

• Assess your level of expertise and knowledge in different areas. Your blog’s niche should align with your expertise, as this allows you to provide valuable and credible content to your audience.

3. Audience Demand

• Research the demand for topics within potential niches. Are there people actively seeking information or solutions in that niche? Tools like keyword research can help identify popular and relevant topics.

4. Competition Analysis

• Analyze the competition in your chosen niche. While some competition is healthy, consider whether you can bring a unique perspective or approach to stand out in the crowded blogosphere.

5. Target Audience

• Define your target audience. Who are you writing for? Understanding your audience’s needs, preferences, and pain points will guide your content creation.

6. Long-Term Commitment

• Think about your long-term commitment to the niche. Successful blogging often requires consistent effort over time. Choose a niche you’re willing to explore and grow with over the years.

7. Monetization Potential

• If monetization is a goal, research the niche’s potential for generating income. Some niches have more opportunities for monetization through ads, affiliate marketing, or selling products or services.

8. Flexibility

• Consider the flexibility of your chosen niche. Does it allow you to explore related subtopics or pivot if your interests evolve? A niche with room for growth can be beneficial.

9. Test Your Ideas

• Before committing fully, test your chosen niche by writing a few blog posts or creating sample content. This can help you gauge your interest and the audience’s response.

Remember that your blog’s niche is not set in stone, but it’s essential to start with a niche that aligns with your interests and expertise. Over time, you can refine your niche and expand your content strategy based on feedback and audience engagement. Choosing the right niche is a crucial step toward building a successful and sustainable blog.

4. Selecting a Blogging Platform

Choosing the right blogging platform is a crucial decision that can significantly impact your blogging experience. Here’s a closer look at some popular blogging platforms to help you make an informed choice:

1. WordPress.org

• Pros: Highly customizable, extensive plugin options, complete control over your blog’s design and functionality.
• Cons: Requires web hosting and some technical knowledge for setup and maintenance.

2. WordPress.com

• Pros: User-friendly, no hosting setup required, suitable for beginners, offers a free plan.
• Cons: Limited customization on the free plan, you don’t have full control over your blog.

3. Blogger

• Pros: Hosted by Google, straightforward to use, suitable for personal blogs, and it’s free.
• Cons: Limited design and functionality options compared to WordPress.

4. Medium

• Pros: Simple and elegant, built-in audience, ideal for writers and storytellers.
• Cons: Limited customization, you don’t have full ownership of your content.

5. Squarespace

• Pros: Stunning templates, all-in-one platform, excellent for visually-oriented blogs.
• Cons: Limited flexibility in customization, relatively higher cost.

6. Ghost

• Pros: Focused on blogging, simple and clean interface, suitable for serious bloggers.
• Cons: Requires self-hosting or paid hosting, not as feature-rich as WordPress.

7. Joomla

• Pros: Robust and flexible, suitable for complex websites with a blog component.
• Cons: Steeper learning curve, not as beginner-friendly.

8. Tumblr

• Pros: Microblogging platform, easy to use, social media integration.
• Cons: Limited customization, primarily for short-form content.

Consider factors such as your technical skills, customization needs, budget, and long-term goals when making your choice. WordPress.org provides the most flexibility but requires more technical expertise, while platforms like WordPress.com and Blogger are beginner-friendly. Medium is ideal for writers, and Squarespace offers visually appealing options.

Take your time to explore these platforms and choose the one that best aligns with your blogging objectives and preferences.

5. Picking a Domain Name

Selecting the right domain name is akin to choosing a location for a brick-and-mortar store; it defines your online identity and can significantly impact your blog’s success. Let’s explore the intricacies of picking the perfect domain name:

1. Relevance to Your Niche:

Your domain name should encapsulate the essence of your blog’s content. It serves as the first point of contact with visitors, providing an immediate impression of what to expect. If your blog revolves around travel adventures, a domain like “WanderlustAdventures.com” makes your focus evident.

2. Keep It Short and Simple:

Short and concise domain names are not only easier to remember but also simpler to type. Long, complex names are prone to typos and can deter potential visitors. Strive for brevity while ensuring your domain remains easily comprehensible.

3. Avoid Hyphens and Numbers:

Hyphens and numbers introduce an element of confusion into your domain. A name like “Travel4You.com” might lead to misunderstandings. Opt for a clean, alphanumeric name that enhances memorability.

4. Use Keywords Wisely:

Incorporating relevant keywords into your domain can enhance your blog’s search engine visibility. If your blog focuses on healthy recipes, consider a domain like “FreshFoodIdeas.com” to include key terms related to your content.

5. Be Unique and Memorable:

Uniqueness is your ally in the saturated online landscape. Strive for a domain name that stands out, making it easier for visitors to remember. Avoid generic names that fade into obscurity.

6. Check Availability:

Before finalizing your domain, conduct a thorough availability check. Utilize domain registration services to ensure your desired name isn’t already taken. A distinctive name reinforces your online identity and reduces the risk of confusion.

7. Consider Branding:

Your domain name is an integral part of your brand identity. It should reflect your blog’s personality and values. Ensure it resonates with the image you want to convey to your audience.

8. Choose the Right Domain Extension:

Domain extensions, such as .com, .net, and .org, carry distinct connotations. The .com extension is universally recognized and trusted, making it a solid choice for most blogs. However, explore extensions that align with your niche if the .com version is unavailable.

9. Avoid Copyright Issues:

Steer clear of domain names that infringe on trademarks or copyrights. Legal conflicts can be costly and detrimental to your blog’s reputation. Conduct comprehensive searches to ensure your chosen name is free from conflicts.

10. Think Long-Term:

Consider your domain’s longevity. How will it look and sound as your blog evolves? Opt for a name that accommodates future growth and expansion, preventing the need for frequent changes.

11. Check Social Media Availability:

If you plan to establish a presence on social media platforms, ensure your chosen domain name is available as a username on major platforms. Consistency across all online channels reinforces your brand’s coherence.

12. Get Creative:

Don’t hesitate to brainstorm multiple domain name options. Creativity can lead to memorable and unique choices. Explore playful or intriguing names that resonate with your target audience.

13. Ask for Feedback:

Collect feedback from friends, family, or fellow bloggers. External perspectives can provide valuable insights and help you make an informed decision regarding your domain name.

Remember, your domain name serves as a long-term digital identity for your blog. Take your time to select a name that aligns with your blog’s content, purpose, and future aspirations.

6. Setting Up Your Blog

Once you’ve chosen the perfect domain name, it’s time to set up your blog and lay the foundation for your online presence. Here’s a comprehensive guide to help you navigate the initial setup process:

1. Select a Hosting Provider:
   • Choose a reliable hosting provider that suits your budget and requirements. Popular options include Bluehost, SiteGround, and HostGator. Ensure they offer one-click WordPress installation if you plan to use WordPress.
2. Install a Content Management System (CMS):
   • WordPress is the most widely used CMS and offers excellent flexibility and customization options. Install it through your hosting provider’s control panel or use the one-click installation feature.
3. Configure Basic Settings:
   • Set up essential details for your blog, including the site title, tagline, and time zone. These settings can be adjusted in your CMS’s dashboard.
4. Choose a Theme:
   • Select a theme that aligns with your blog’s niche and aesthetic preferences. WordPress offers a wide range of free and premium themes. Ensure the theme is mobile-responsive for optimal user experience.
5. Install Essential Plugins:
   • Enhance your blog’s functionality with plugins. Start with basic ones like Yoast SEO for search engine optimization, Akismet for spam protection, and Jetpack for various site enhancements.
6. Customize Your Blog’s Appearance:
   • Personalize your blog’s design by customizing the chosen theme. Adjust colors, fonts, and layout settings to create a visually appealing and cohesive look.
7. Create Essential Pages:
   • Craft important pages such as an About page, Contact page, and Privacy Policy page. These pages provide vital information to your visitors and establish trust.
8. Set Permalinks:
   • Configure your blog’s permalinks (URL structure) to make them user-friendly and search engine optimized. Choose a format that includes post titles for clarity.
9. Configure SEO Settings:
   • Install an SEO plugin like Yoast SEO and optimize your blog’s SEO settings. Focus on meta titles, descriptions, and keyword optimization to improve search engine rankings.
10. Set Up Social Media Integration:
    • Connect your blog to your social media accounts. This allows readers to easily share your content and helps in building an online presence.
11. Establish a Backup System:
    • Implement a reliable backup system to safeguard your blog’s content. Many hosting providers offer automated backup solutions.
12. Test Your Blog:
    • Before going live, thoroughly test your blog to ensure all features and links work correctly. Check for any design inconsistencies or issues.
13. Secure Your Blog:
    • Enhance the security of your blog by using strong passwords, enabling two-factor authentication, and regularly updating plugins and themes.
14. Create Your First Blog Post:
    • Start creating content! Write and publish your first blog post, and ensure it aligns with your chosen niche and provides value to your audience.
15. Promote Your Blog:
    • Begin promoting your blog through social media, email newsletters, and online communities related to your niche. Building an audience takes time, so be patient.
16. Monitor and Analyze:
    • Use analytics tools like Google Analytics to track your blog’s performance. Monitor traffic, user behavior, and engagement to refine your content strategy.

Setting up your blog is an exciting step on your blogging journey. Take your time to configure everything correctly, and don’t hesitate to seek help or tutorials if you encounter challenges. With the foundation in place, you can focus on creating valuable content for your readers.

7. Writing Your First Blog Post

Now that your blog is set up, it’s time to create your first blog post. This initial post sets the tone for your blog and introduces you to your audience. Here are steps to guide you through the process:

1. Choose a Compelling Topic:

• Select a topic that aligns with your blog’s niche and interests your target audience. It should be something you’re passionate about and knowledgeable in.

2. Keyword Research:

• Conduct keyword research to identify relevant keywords and phrases related to your chosen topic. These keywords can help improve your post’s visibility in search engines.

3. Craft an Engaging Title:

• Your blog post title should be attention-grabbing and give readers a clear idea of what to expect. Use action words and intrigue to entice clicks.

4. Outline Your Content:

• Create an outline that organizes your thoughts and key points. This will serve as a roadmap for your post and help maintain a logical flow.

5. Write High-Quality Content:

• Start writing your blog post, focusing on providing valuable information, insights, or entertainment. Keep your sentences concise and easy to understand.

6. Use Subheadings:

• Break up your content with subheadings to make it scannable. This helps readers quickly find the information they’re looking for.

7. Incorporate Images and Visuals:

• Enhance your post with relevant images, infographics, or videos. Visual content can make your blog post more engaging and informative.

8. Add Links:

• Include links to credible sources, relevant articles within your blog, or external references. This adds depth to your content and can improve SEO.

9. Optimize for SEO:

• Pay attention to on-page SEO elements. Use your chosen keywords naturally throughout the post, optimize meta titles and descriptions, and use alt tags for images.

Writing your first blog post can be both exciting and nerve-wracking. Remember that practice makes perfect, and each post you create will contribute to your growth as a blogger. Keep refining your writing skills, and don’t be discouraged by initial challenges. Your blog will evolve and improve with each new piece of content.

8. Blogging Best Practices

9. Promoting Your Blog

Promoting your blog effectively is crucial for attracting readers and growing your audience. Here’s a detailed guide on how to promote your blog and increase its visibility:

1. Social Media Promotion:

• Share your blog posts on social media platforms such as Facebook, Twitter, Instagram, and LinkedIn. Craft engaging captions and use relevant hashtags to reach a broader audience.

2. Email Marketing:

• Build an email list of subscribers interested in your blog’s niche. Send regular newsletters with links to your latest blog posts and exclusive content to keep subscribers engaged.

3. Search Engine Optimization (SEO):

• Optimize your blog posts for search engines by including relevant keywords, meta titles, and descriptions. High-quality SEO can improve your blog’s ranking in search results.

4. Guest Posting:

• Write guest posts for other blogs in your niche and include a link back to your own blog. This not only provides valuable backlinks but also exposes your content to a new audience.

5. Collaborations and Partnerships:

• Collaborate with other bloggers, influencers, or brands in your niche. Joint ventures, interviews, or co-authored posts can introduce your blog to their followers.

6. Content Syndication:

• Share your blog posts on content syndication platforms like Medium, LinkedIn Pulse, or Flipboard. Republishing your content on these platforms can extend your reach.

7. Online Communities and Forums:

• Participate in online forums and communities relevant to your niche. Share your expertise and provide helpful answers while discreetly promoting your blog when appropriate.

8. Influencer Outreach:

• Connect with influencers in your niche and ask for their opinions or quotes for your blog posts. When they share your content, it can significantly boost visibility.

9. Podcasting and Guest Interviews:

• Consider starting a podcast related to your blog’s niche. Invite guests or appear as a guest on other podcasts to discuss topics relevant to your audience.

10. Monetizing Your Blog

Monetizing your blog allows you to turn your passion for writing into a source of income. Here are several strategies to monetize your blog effectively:

1. Display Ads:

• Utilize ad networks like Google AdSense or Media.net to display ads on your blog. Earn revenue based on ad impressions and clicks. Optimize ad placement for better results.

2. Affiliate Marketing:

• Partner with companies in your niche as an affiliate marketer. Promote their products or services through affiliate links in your content. Earn commissions on sales generated through your referrals.

3. Sponsored Content:

• Collaborate with brands and create sponsored blog posts or reviews. Be transparent with your readers about sponsored content, and ensure it aligns with your blog’s niche.

4. Sell Digital Products:

• Create and sell digital products such as eBooks, online courses, templates, or printables related to your blog’s content. Your expertise can be a valuable resource.

5. Offer Premium Content:

• Implement a subscription model where readers pay a fee to access exclusive premium content, in-depth articles, or member-only resources.

6. Consulting and Coaching:

• Leverage your expertise to offer consulting or coaching services. Provide one-on-one sessions, webinars, or workshops to help readers in your niche.

7. Merchandise and Merch Stores:

• Design and sell branded merchandise, such as T-shirts, mugs, or merchandise related to your blog’s theme. Use print-on-demand services for hassle-free fulfillment.

8. Donations and Crowdfunding:

• Add a donation button or integrate crowdfunding platforms like Patreon or Buy Me a Coffee. Encourage your loyal readers to support your work voluntarily.

9. Freelancing Opportunities:

• Showcase your writing skills on your blog to attract potential freelance writing gigs. Offer services like content writing, editing, or copywriting to clients.

11. Tracking Your Blog’s Performance

Monitoring your blog’s performance is essential for understanding its effectiveness and making informed decisions. Here’s a detailed guide on tracking your blog’s performance:

1. Website Analytics:

• Use tools like Google Analytics to track key metrics, including website traffic, page views, bounce rate, and user demographics. Analyze this data to identify trends and areas for improvement.

2. Conversion Tracking:

• Set up conversion tracking to measure specific actions on your blog, such as newsletter sign-ups, product purchases, or form submissions. This helps assess the effectiveness of your call-to-actions (CTAs).

3. Keyword Rankings:

• Monitor your blog’s keyword rankings on search engines. Track which keywords are driving organic traffic and focus on optimizing content for relevant keywords.

4. Social Media Insights:

• Review social media analytics to gauge the performance of your social media promotions. Track engagement metrics like likes, shares, comments, and click-through rates.

5. Email Campaign Metrics:

• If you use email marketing, track open rates, click-through rates, and conversion rates for your email campaigns. Experiment with different email subject lines and content to improve results.

6. Backlink Analysis:

• Regularly check your backlink profile to monitor the quality and quantity of backlinks to your blog. Quality backlinks can improve your blog’s authority and search engine rankings.

7. Content Performance:

• Assess the performance of individual blog posts. Identify which posts are the most popular, have the highest engagement, or drive the most conversions. Update and promote top-performing content.

8. User Behavior Analysis:

• Use behavior flow reports in analytics to understand how users navigate your blog. Identify common paths and potential bottlenecks that may require optimization.

9. Load Times and Performance:

• Regularly test your blog’s load times and performance using tools like PageSpeed Insights. A faster website improves user experience and search engine rankings.

12. Continuously Improving and Updating Your Blog

Blogging is a continuous learning process. Always be open to learning new strategies, experimenting with different types of content, and updating old posts. This will help keep your blog fresh and relevant.

In conclusion, starting a blog can seem overwhelming at first, but with a clear understanding of the basics and a passion for your chosen topic, you can create a successful blog. Remember, the most important thing is to enjoy the process and express your unique voice. Happy blogging!

Frequently Asked Questions

1. How can a beginner start blogging?

• To start blogging as a beginner, follow these steps:
  • Choose a niche or topic you’re passionate about.
  • Select a blogging platform like WordPress or Blogger.
  • Register a domain name and set up hosting.
  • Create valuable and engaging content.
  • Promote your blog through social media and SEO.
  • Monetize your blog through ads, affiliate marketing, or selling digital products.

2. How do I blog with no experience?

• Blogging with no experience is achievable by:
  • Researching your chosen niche thoroughly.
  • Learning the basics of your selected blogging platform.
  • Starting with simple and informative content.
  • Consistently practicing and improving your writing skills.
  • Seeking guidance from online resources and experienced bloggers.

3. Do beginner bloggers make money?

• Yes, beginner bloggers can make money, but it often takes time and effort. Common monetization methods for beginners include display ads, affiliate marketing, and sponsored content. As your blog grows, you can explore more lucrative income streams.

4. How do I start a blog with no money?

• Starting a blog with no money is possible by:
  • Choosing a free blogging platform like Blogger or WordPress.com.
  • Using a free domain (e.g., yourblogname.wordpress.com).
  • Creating content using free tools and resources.
  • Gradually investing in a custom domain and hosting as your blog grows.

5. Can you make $1,000 a month with a blog?

• Yes, it’s possible to make $1,000 or more per month with a blog, but it typically requires a substantial audience and diverse income streams. Focus on building quality content, growing your readership, and implementing effective monetization strategies.

6. What is the easiest blog to make?

• The ease of creating a blog depends on your interests and goals. Personal blogs, where you share your experiences and thoughts, can be relatively easy to start. However, niche blogs that align with your expertise can also be straightforward if you’re passionate about the topic.

7. Which blog is most profitable?

• The profitability of a blog depends on various factors, including the niche, audience size, and monetization methods. Profitable niches often include finance, health, technology, and lifestyle. However, success ultimately depends on your dedication and strategy.

8. Which blog site pays the most?

• Blogging platforms themselves do not pay bloggers. Income comes from monetization methods like ads, affiliate marketing, and sponsorships. The amount you earn depends on the effectiveness of your chosen monetization strategies and your blog’s traffic.

9. What is a realistic income from blogging?

• A realistic income from blogging varies widely. Some bloggers earn a few hundred dollars per month, while others generate substantial full-time incomes. Success depends on factors such as niche, content quality, marketing efforts, and audience engagement.

The post Blogging for Beginners: Fast and Easy Tips appeared first on The Blog Herald.

The Influence of Various Ad Formats

Marketers have a lot of options when it comes to Google Ads’ multi-format ads in VRC. They can choose from in-feed ads, bumper ads (which can be skipped), and Shorts ads. Brands can achieve more efficient and cost-effective brand exposure by using three different ad formats to maximize their reach. Compared to campaigns that depend only on in-stream ads, those that use three inventory types achieve an average of 54% more reach at a 42% lower cost-per-thousand-impressions (CPM).

Using Google’s AI to Enhance Reach

Optimizing reach with Google’s AI capabilities is the main advantage of this expanded VRC. Google’s AI can analyze user behavior and target the maximum number of unique viewers within a given budget and set of targeting criteria, resulting in more efficient and cost-effective brand exposure. With this AI-powered strategy, brands can optimize their advertising campaigns to get the most out of their money.

Improving the Efficiency of the Campaign

The advertising process is made more efficient with VRC’s multi-format campaign setup, which gets rid of the need to create separate campaigns for different ad formats. Marketers can now craft a more targeted and efficient advertising campaign by choosing from a range of options:

• Efficient Reach: Brands can reach a wider audience and entice viewers who might otherwise skip ads by using bumper ads and skippable in-stream ads.
• Non-skippable in-stream ads: Make sure people watch all of your commercials. Viewers will be exposed to the brand’s message throughout the entire video thanks to this format.
• Target Frequency: Use a variety of ad formats to reach a targeted audience more often. Brand messages can be reinforced and brand recall can be increased through repeated exposure to the same audience using this approach.

True Tales of Achievement

Success stories in the real world are the best way to demonstrate the efficacy of multi-format ads in VRC. Pharmaceutical firm Bayer is one that lately ran a campaign using in-feed, in-stream, and Shorts ads. When compared to their earlier campaigns that only ran in-stream, Bayer was able to increase their reach by 30% and decrease their CPM by 45% by utilizing these different ad formats. This success highlights the effectiveness of utilizing various ad formats to enhance brand visibility and audience reach.

How YouTube Ads Will Develop in the Future

The evolution of YouTube video consumption has been mirrored in Google Ads’ Video Reach Campaign updates. Brands need to change up their ad approaches to catch the attention of their target demographic on YouTube because people use it in so many different ways. Advertisers now have more creative and effective tools at their disposal with the addition of in-feed and Shorts ads to the multi-format ad options. Expanding brand recognition, audience reach, and message resonance are all possible with Google’s AI-driven optimization and the adaptability of multi-format ads.

See first source: Search Engine Journal

FAQ

Q1: What are Video Reach Campaigns (VRC) on YouTube, and why are they important for brands?

A1: Video Reach Campaigns (VRC) on YouTube offer brands a cost-effective way to reach their target audiences and raise brand awareness by utilizing various ad formats. These campaigns allow marketers to use in-stream, in-feed, and Shorts ads to maximize reach and adapt to changing user engagement patterns on YouTube.

Q2: What are the different ad formats available in Google Ads’ multi-format options for VRC?

A2: Marketers can choose from various ad formats, including in-feed ads, bumper ads (skippable), and Shorts ads. These formats provide flexibility and efficiency in reaching audiences with different preferences for ad engagement.

Q3: How does using multiple ad formats in VRC impact campaign reach and cost-effectiveness?

A3: Using three different ad formats in VRC campaigns can result in an average of 54% more reach while achieving a 42% lower cost-per-thousand-impressions (CPM) compared to campaigns relying solely on in-stream ads. This multi-format approach maximizes brand exposure efficiently.

Q4: How does Google’s AI enhance reach in VRC campaigns?

A4: Google’s AI capabilities analyze user behavior and target the maximum number of unique viewers within a specified budget and targeting criteria. This AI-driven strategy optimizes reach and ensures cost-effective brand exposure.

Q5: What efficiency improvements are introduced by VRC’s multi-format campaign setup?

A5: VRC’s multi-format campaign setup eliminates the need to create separate campaigns for different ad formats, streamlining the advertising process. Marketers can craft more targeted and efficient campaigns using options like efficient reach, non-skippable in-stream ads, and target frequency to enhance brand visibility.

Q6: Can you provide an example of a real-world success story using multi-format ads in VRC?

A6: Bayer, a pharmaceutical firm, increased its reach by 30% and decreased its CPM by 45% by running a campaign using in-feed, in-stream, and Shorts ads in comparison to previous campaigns that only used in-stream ads. This success story highlights the effectiveness of using various ad formats to enhance brand visibility and audience reach.

Q7: How will YouTube ads continue to evolve in the future?

A7: The evolution of YouTube video consumption is reflected in Google Ads’ Video Reach Campaign updates. Advertisers need to adapt their ad strategies to capture their target demographic on YouTube due to diverse user behaviors. The addition of in-feed and Shorts ads to multi-format options provides advertisers with creative and effective tools. Google’s AI-driven optimization and multi-format adaptability allow brands to expand brand recognition, audience reach, and message resonance on YouTube.

Featured Image Credit: Photo by Solen Feyissa; Unsplash – Thank you!

The post Google Ads Releases New Multi-Format Ads appeared first on The Blog Herald.

AI in PPC: Unleashing the Potential

Artificial intelligence (AI) has been a hot topic in the PPC world, with new AI features and generative AI making their debut on PPC platforms. However, as the dust settles, it becomes clear that AI is not a universal fix. While some experts champion its benefits, others advise caution. The key is to understand the strengths and limitations of AI in PPC.

AI’s Strengths and Weaknesses

AI is excellent at specific tasks but falls short in others. It’s crucial to recognize these strengths and weaknesses to leverage AI effectively in your PPC campaigns. As one expert puts it, “AI is a square peg; beware of round holes.” In other words, AI is not a panacea and should be used where it shines. For example, automated ad campaigns powered by AI can be a multiplier of productivity and results. However, some processes require the human touch, as human thinking and creativity still drive online interactions.

Treading Carefully with AI

While AI presents exciting possibilities, it’s essential to tread carefully. Blindly relying on AI without monitoring its performance can lead to pitfalls. To make the most of AI in PPC, it’s crucial to use it strategically, understanding its limitations and complementing it with human expertise. Remember, the power of the human touch remains invaluable in crafting compelling ad campaigns and engaging with your audience authentically.

Controlling Budgets Amidst CPC Inflation

CPC inflation is a reality that PPC marketers have to face. As costs rise, it’s crucial to find ways to control your budgets and maximize the value of your CPCs. Instead of solely seeking cheaper CPC prices, focus on extracting maximum value from your CPCs as they are.

Cost-Cutting Isn’t Always the Answer

When dealing with CPC inflation, it’s essential to understand that cost-cutting isn’t always the solution. Instead of obsessing over what you can’t control, focus on making the higher cost worth it. This means optimizing your campaigns, improving ad relevance, and enhancing the overall user experience. By delivering value to your audience, you can justify the higher CPCs and achieve better results.

Validating Your Data

Another critical aspect of managing CPC inflation is validating your data. Don’t mindlessly follow the metrics fed to you; instead, take the time to validate your data and ensure its accuracy. By relying on accurate data, you can make informed decisions and allocate your budgets effectively. Remember, data validation is essential for optimizing your campaigns and maximizing your return on investment (ROI).

Embracing New User Engagement Channels

As technology advances, new user engagement channels emerge, shaping the landscape of PPC marketing. To stay ahead of the game, it’s crucial to embrace these new developments and diversify your marketing strategies.

Meeting People Where They Are

One key insight from the experts is the importance of meeting people where they are. While this concept isn’t new, it requires marketers to learn new platforms and adapt to new ways of engagement. As user behavior evolves, it’s crucial to be present on the channels where your target audience spends their time. By understanding their preferences and engaging with them on their preferred platforms, you can build meaningful connections and drive better results.

Diversifying Channels and Data Sources

Stubbornly adhering to one channel or one data source is no longer effective. To thrive in the ever-changing PPC landscape, you need to diversify your channels and data sources. This means exploring new platforms, leveraging emerging technologies, and drawing insights from various sources. By broadening your reach and tapping into different data streams, you can gain a more comprehensive understanding of your audience and refine your targeting strategies.

Embracing the New while Staying True

While it’s essential to embrace new user engagement channels, it’s equally important to stay true to the core principles of marketing. As one expert advises, “Embrace the new in service of what you’ve always known about marketing.” This means leveraging new technologies and platforms to enhance your marketing efforts while staying true to your brand identity and messaging. By striking a balance between innovation and consistency, you can build a strong foundation for long-term success.

See first source: Search Engine Journal

FAQ

Q1: What are the strengths and weaknesses of AI in PPC marketing?

• AI in PPC has strengths such as automating tasks and improving productivity but also limitations, particularly in creative and human-centric aspects. It’s crucial to use AI strategically, understanding where it excels and where human expertise is still needed.

Q2: How can I control budgets amidst CPC inflation in PPC advertising?

• Instead of solely seeking cheaper CPC prices, focus on maximizing the value of your CPCs by optimizing campaigns, improving ad relevance, and enhancing the user experience. Validating your data is also essential for effective budget allocation.

Q3: What should I consider when embracing new user engagement channels in PPC marketing?

• When embracing new channels, it’s important to meet your audience where they are, diversify your channels and data sources, and strike a balance between innovation and consistency. While embracing the new, stay true to core marketing principles and brand identity.

Featured Image Credit: Photo by Austin Distel; Unsplash – Thank you!

The post Mastering PPC in 2024: Stay Ahead of the Trends appeared first on The Blog Herald.

What is Microsoft pubCenter?

Microsoft pubCenter is a powerful solution that enables publishers to generate more revenue from their websites. Much like Google AdSense, pubCenter allows website publishers to earn money by displaying ads on their sites. The main goal of pubCenter is to address the pain points faced by small and medium-sized businesses (SMBs) and provide them with a seamless way to monetize their online presence.

How does Microsoft pubCenter work?

Microsoft has taken a proactive approach to make it easy for publishers to get started with pubCenter. To begin, all you need to do is add a simple line of code to your website. This code enables ads to be displayed on your site. Advertisers within the Microsoft Advertising Network then compete for valuable ad space on your website. As ads are served across your website, you start earning money.

One of the key advantages of pubCenter is that it puts you in control. You have the flexibility to determine where ads appear on your webpage. This ensures that the ads are seamlessly integrated into your website’s design and layout. Additionally, you have the ability to block content that may not be relevant to your target audience, ensuring that your website maintains its integrity and user experience.

Combining Microsoft pubCenter with Google AdSense

If you’re currently using Google AdSense on your website, you’ll be pleased to know that you can also use Microsoft pubCenter alongside it. This means that you can leverage both platforms to maximize your revenue potential. Microsoft serves ads only when the system predicts a higher bid for those ad spots. By using both solutions together, you can avoid competition between the platforms and take advantage of every opportunity to earn revenue.

This is especially advantageous for SMBs, as gaining incremental revenue can make a significant difference in keeping the lights on. With the ability to use both pubCenter and AdSense, you have the flexibility to experiment and find the optimal combination that works best for your website.

Who is eligible to use Microsoft pubCenter?

While pubCenter is primarily geared towards small and medium-sized businesses, it is available for all businesses in the United States. Microsoft has plans to expand the pubCenter offering globally in the coming months, although a specific date has not been announced. The best part is that there’s no cost to sign up for pubCenter, no revenue minimums to meet, and no volume requirements to be eligible. It’s designed to be accessible and beneficial to businesses of all sizes.

Key Benefits of Microsoft pubCenter

Using Microsoft pubCenter offers a range of benefits for publishers looking to monetize their websites. Let’s explore some of the key advantages:

1. Incremental Revenue

By displaying ads through pubCenter, you can earn incremental revenue from your website. This additional income can help support your business and cover expenses.

2. Flexibility and Control

PubCenter provides publishers with the flexibility to choose where ads appear on their website. This ensures a seamless integration of ads into the overall design and layout. Additionally, publishers have the ability to block content that may not be relevant to their target audience, maintaining the integrity and user experience of their website.

3. Compatibility with Google AdSense

PubCenter can be used alongside Google AdSense, allowing publishers to maximize their revenue potential. By using both platforms, publishers can avoid competition between ads and increase their chances of earning revenue.

4. Easy Implementation

Getting started with pubCenter is straightforward. Publishers simply need to add a line of code to their website, enabling ads to be displayed. This simplicity makes it easy for publishers to begin earning revenue quickly.

5. Accessible to All Businesses

PubCenter is open to all businesses in the United States, regardless of their size. Whether you’re a small startup or an established company, you can take advantage of pubCenter to generate revenue from your website.

Getting Started with Microsoft pubCenter

To get started with Microsoft pubCenter, follow these simple steps:

Step 1: Sign Up

Visit the Microsoft pubCenter website and sign up for an account. The sign-up process is quick and easy, requiring basic information about your website and business.

Step 2: Add the Code

Once you have signed up, you will receive a unique line of code. Add this code to your website, and it will enable ads to be displayed on your site.

Step 3: Customize and Optimize

Take advantage of the customization options offered by pubCenter. Choose where ads appear on your website, ensuring they blend seamlessly with your content. You can also block content that may not be relevant to your target audience, enhancing the user experience.

Step 4: Start Earning

Once you have implemented pubCenter on your website, advertisers within the Microsoft Advertising Network will compete for ad space on your site. As ads are served, you will start earning revenue.

See first source: Search Engine Journal

FAQ

1. What is Microsoft pubCenter?

Microsoft pubCenter is a web monetization solution that allows website publishers to generate revenue by displaying ads on their websites. It’s similar to Google AdSense and is designed to help small and medium-sized businesses (SMBs) maximize their earnings from online content.

2. How does Microsoft pubCenter work?

To get started with pubCenter, you need to add a simple line of code to your website. This code enables ads to be displayed on your site, and advertisers within the Microsoft Advertising Network compete for ad space. You have control over where ads appear on your webpage and can block content that may not be relevant to your target audience.

3. Can I use Microsoft pubCenter alongside Google AdSense?

Yes, you can use Microsoft pubCenter alongside Google AdSense. This allows you to leverage both platforms to maximize your revenue potential. Microsoft serves ads when it predicts a higher bid, helping you avoid competition between the platforms.

4. Who is eligible to use Microsoft pubCenter?

While pubCenter is primarily targeted at SMBs, it is available to all businesses in the United States. Microsoft plans to expand its availability globally in the future. There are no sign-up costs, revenue minimums, or volume requirements to be eligible for pubCenter.

Featured Image Credit: Surface; Unsplash – Thank you!

The post Microsoft pubCenter: A New Way to Monetize Your Website appeared first on The Blog Herald.

To kickstart your blogging journey, it’s crucial to define your blog’s topic or niche. While it might seem tempting to cover a wide range of subjects, focusing on a specific niche will help you build stronger credibility and attract a dedicated audience. Consider your passions, expertise, and the market demand for your chosen niche. Ensure that your main focus is consistent and specific enough to draw readers in and encourage them to keep reading your work.

Once you have determined your blog’s topic, it’s essential to conduct thorough competitor research. Explore who the other key players are in your niche and analyze their content strategies, writing styles, and audience engagement. This research will help you identify gaps in the market and understand how you can create content that’s better than or different from what’s already out there. Aim to provide unique value to your readers and offer a fresh perspective on the topics you cover.

In addition to nailing down your niche, it’s crucial to define your target audience. By understanding your audience’s demographics, interests, and pain points, you can create articles that are valuable and relevant to them.

With a well-defined niche and target audience, it’s time to plan your first blog post. Start by researching your chosen topic to ensure that you’re creating something that your audience will find valuable and engaging. Type your desired topic idea into a search engine to see what kinds of articles appear in the results. If you find that the existing results don’t accurately or aptly explain the topic, that’s a great indicator that you’ll be able to write something better. Aim to provide comprehensive, well-researched, and actionable content that fills a gap in the market.

Every blog needs a name that reflects its niche or brand, is memorable and catchy, and is easy to type and remember. Brainstorm creative and unique blog names that align with your chosen topic and resonate with your target audience. Perform a thorough search on the web and social media to ensure that no one else is already using the name you have in mind. If your desired name is already taken, consider creating a new one or reaching out to the website owner to discuss the possibility of acquiring the name. Protecting your blog’s assets by trademarking your business name is also a wise consideration.

To establish a strong brand identity for your blog, you’ll need to create branding elements such as a logo, font selection, and color palette. These elements should align with your blog’s niche and target audience. You can design a custom logo using free platforms like Canva or collaborate with a graphic designer to create a professional and visually appealing brand identity. Consistency in branding will help your blog stand out and create a memorable impression on your readers.

After finalizing your blog’s name, it’s time to claim a domain name. A domain name is the web address that users will type in their browsers to access your blog. Check the availability of your desired domain name by typing it into your browser and see if a live website appears. Most domain registrars offer tools to help you find available domains. Once you’ve chosen an available domain name, you’ll need to register it through a domain registrar. Note that owning a domain is separate from selecting a hosting site and web builder, which we will discuss in the next steps.

Selecting a reliable web host is crucial for creating a successful blog. A web host is a service that allows you to rent a presence on the internet and make your blog accessible to users. While some platforms offer free blog hosting, they often include their brand name in your web domain. To have full control over your blog’s branding and remove this branding, you’ll need to pay for web hosting in addition to buying the domain name. Consider factors like speed, storage, uptime, customer support, and pricing when choosing a hosting site. Several reputable web hosting services, such as SiteGround and Bluehost, offer reliable hosting solutions for bloggers.

Now that you have your domain name and hosting in place, it’s time to build your website. There are several options available, depending on your budget and expertise. You can build your website from scratch if you have web development skills, or you can use a template or theme provided by blogging platforms like WordPress or Blogger. These platforms offer user-friendly interfaces and require no coding knowledge. Choose a template or theme that aligns with your blog’s niche and customize it to reflect your branding elements. Ensure that your website design is visually appealing, user-friendly, and optimized for mobile devices.

With your website set up, it’s time to craft and publish your first article. Before you start writing, ensure that you have a clear outline and structure for your article. Research your topic extensively and include reliable sources to provide valuable and accurate information to your readers. Consider using a separate, cloud-based editor like Google Docs to create your content for secure backup. Once your article is ready, proofread it for grammar and spelling errors, and preview it on your website to ensure it displays as intended. When you’re satisfied with the final result, hit the publish button and share your valuable insights with the world.

Publishing high-quality content is just the first step in building a successful blog. To attract readers and grow your audience, you need to actively promote your blog. Social media platforms like Facebook, Instagram, Twitter, and LinkedIn can be powerful tools for driving traffic to your blog. Share your article links on your existing social channels and consider creating new accounts dedicated to your blog. Engage with your audience, participate in relevant online communities, and collaborate with other bloggers or influencers in your niche. Utilize SEO techniques, such as optimizing your content for keywords and building backlinks, to improve your blog’s visibility in search engine results.

To gauge the success of your blog and make informed decisions, it’s crucial to track and analyze its performance. Utilize analytics tools like Google Analytics to monitor key metrics such as website traffic, visitor demographics, bounce rate, and conversion rate. These insights will help you understand your audience better, identify popular content topics, and optimize your blog’s performance. Analyzing your blog’s performance will also be essential if you plan to earn revenue through brand sponsorships or advertising. By showcasing your blog’s growth and engagement metrics, you can attract potential collaborators and monetization opportunities.

FAQs

Q: How long does it take to start making money from a blog? A: The timeline for monetizing a blog varies depending on various factors such as niche, content quality, promotion strategies, and audience engagement. Some bloggers start earning within a few months, while others may take a year or more to generate significant income. Consistency, high-quality content, and effective promotion are key to speeding up the monetization process.

Q: Can I start a blog without any technical skills? A: Absolutely! With user-friendly platforms like WordPress and Blogger, you can easily start a blog without any technical skills. These platforms offer intuitive interfaces, drag-and-drop editors, and a wide range of templates to choose from. Focus on creating valuable content and building your audience while the technical aspects of your blog are taken care of.

Q: How much money can I make from blogging? A: The income potential from blogging is vast and varies depending on factors such as niche, audience size, monetization strategies, and engagement levels. Some bloggers make a few hundred dollars per month, while others generate six-figure incomes or more. Diversifying your income streams, such as through affiliate marketing, sponsored content, digital products, or online courses, can significantly increase your earning potential.

Q: Is it necessary to blog full-time to make money? A: No, you don’t need to blog full-time to make money. Many successful bloggers initially start as a side hustle while maintaining their day jobs. As your blog grows and generates more income, you can consider transitioning to full-time blogging if that aligns with your goals and aspirations.

Q: How can I stand out in a saturated blogging niche? A: Differentiating yourself in a saturated niche requires a unique perspective, high-quality content, and consistent engagement with your target audience. Find a niche within the niche, focus on a specific aspect or angle that hasn’t been extensively covered, and provide valuable insights or solutions that resonate with your readers. Building authentic connections with your audience through personalized engagement and leveraging your expertise will help you stand out in a crowded blogging landscape.

In conclusion, starting a blog in 2023 presents an exciting opportunity to share your knowledge, connect with like-minded individuals, and potentially generate income. By following the steps outlined in this guide and consistently delivering valuable content to your target audience, you can build a successful blog that stands out in its niche. Remember to stay patient, continuously learn and adapt, and most importantly, enjoy the journey of blogging and making an impact in the online world.

First reported by Forbes.

The post Discover the Secrets to Launching a Profitable Blog in 2023 and Rake in Cash appeared first on The Blog Herald.

What is Affiliate Marketing?

Whenever you read something and question to yourself how someone can sustain a business without selling you anything, you’ve probably come across affiliate marketing. Essentially it boils down to a mutually beneficial relationship between a blogger and a business hoping to get more eyeballs on their brand. 

A company will look for an online personality, often a blog, that fits with their style. The company then pays the personality to bring attention to a product, service, or brand. This can occur in different ways depending on the degree of relationship that the blog has with what they’re promoting.

Unattached Affiliation

This level of affiliate marketing is the least connected to the employed personality. This means that the blog might not have much to do with the sort of product they’re promoting. This also puts less burden on the affiliate as they have more distance from the product and therefore aren’t an authority to endorse it, which absolves them of any necessity to recommend it outright.

Related Affiliation

The next degree of removal finds the affiliate closer to the brand than at the unattached level. This is the stage where you can discern a clear through line between the blog and the product, think a golf blog mentioning a new club. The relationship between the affiliate and their niche is employed more heavily at this level, and it’s this relationship that builds trust for the affiliate as an authority on the product they’re promoting. The audience that the blog has cultivated is more likely related to the brand being mentioned and therefore is more likely to flow traffic toward it. 

Involved Affiliation

As the name implies, this is the most connected an affiliate would find themselves to a product. This is more often than not a direct endorsement, which needs support from personal experience with the brand. This tethers the affiliate with the product, and any positive or negative attributes of each party will be related together. The personal connection to the brand will serve as a complete authority of, and support towards, the product. This is the most impactful form of affiliate marketing, but blogs could receive backlash from negative customer experiences with the promotion. 

How is it Monetizable?

In most cases, and especially for bloggers, the money isn’t simply a payment for mentions. Rather, companies will pay the affiliate based on actual delivered sales. This is often tracked through affiliate links. Affiliate links are specific hyperlinks located somewhere in the blog’s promotion, no matter the degree of relation. These links will take you to a landing page for the promoted brand, often directly to the products mentioned. Affiliates will then get a portion of profits from the company they’re promoting. Sometimes it’s based on the number of people who clicked the affiliate link to the landing page, but more often it’s based on the amount of sales made from people who navigated there from the link. 

The return on these can often be higher than you might think. How big the slice an affiliate receives will vary depending on your deal, but it will often be anywhere between 20-50% of the profits, with some reporting as high as 70% commission. It’s important to remember that only sales made directly from the links apply to these numbers.

This number can get so high because the value the affiliate brings to the company is directly trackable. The business will know how many people came to their landing page as a result of the blog. This also incentivizes bloggers to create better promotions for the company to receive more commission. It’s a win-win. 

One of the best details about deals like these is that the affiliate link will do most of the work for you after posting. This can turn into a lucrative a potentially lucrative source of passive income for any blog. However, in some cases, deals will have a date at which the cookies that track purchases made after clicking the affiliate will expire. This could make your link more time sensitive to maximize profits in the short term. This method is most often reserved for seasonal or limited-time promotion, but it’s important to check the fine print either way.

Conclusion

Affiliate marketing is a great source of revenue for any existing or future blog endeavors. Affiliate links offer a results-based, trackable way to determine the value of blog promotion. The potential to make money through blogs can be quite high depending on your audience and traffic, but in most cases, this is one of the most mutually beneficial ways to make money for both the blogger and the company that hires them.

The post How Bloggers are Making Money with Affiliate Links appeared first on The Blog Herald.

Benefits

The benefits of adding digital products to your blog are quite literally endless. With digital products, you do not have to deal with the hassle that comes with physical products. There are no shipping prices or deadlines to meet, not to mention the supply chain issues and delays you will be avoiding by offering digital products. With virtually no start-up costs for the product, it immediately becomes passive income with the only thing lost is the time used to create the product. You do the work one time and beyond that, you watch the money roll in.

How to sell digital products

1. Create the product
2. Secure e-commerce platform

There are several e-commerce platforms to choose from, some specialize in physical products, digital products, or both. A few to look into for digital products are SendOwl, Sellfy, and Podia. MemberPress is a great plug-in option for blogs that are already run through WordPress.

There truly isn’t much more to accomplish before you can start selling your wonderful digital products on your blog. Though there are tons of digital product options beyond those listed, below are 5 proven digital products to earn you a steady passive income while blogging.

1. Ebooks

Creating an ebook does not mean you need to write a whole book, though if that’s something you are interested in, absolutely dive in and go for it! Compiling your favorite tried and true recipes into a digital cookbook is one option for an ebook. Recipes are not the only ebook example. In fact, any guide or how-to will be a successful ebook opportunity. Another of my favorite ebook options is the digital planner. Sure many people love to put pen to paper, and they could technically do that with a digital printout, but it would use lots of paper to print at home. Creating a digital planner would make it easy to use your laptop, tablet, or phone to plan your days and weeks ahead at home or on the go.

2. Templates

There are templates for everything imaginable such as resumes, newsletters, cover letters, resignation letters, emails, etc. You could spend the dedicated hours needed to create the templates and then add them to your blog site for purchase. This is especially helpful if your blog already has an employment-ready, or workforce-esque niche.

3. Online Courses

An online course does not have to strictly relate to school or academic work. You could create digital, paid, online courses for amateur makeup and hair, mixology and bartending, relationships, self-help or development, technology, and more. There will always be an audience willing to learn, and by you have a resource on a blog they may already be a habitual reader of, you are helping with that desire to learn.

4. Prints and Graphics

If you are a more artistic blogger or have an eye for photography, you can easily set up your work on a digital paid download. Depending on your audience, you may already have dedicated buyers without having to do any advertising.

5. Subscription – Newsletters

On your blog, you can have the option to introduce a paid and free version by creating a newsletter or subscription or the like. This would be bonus content that the blog would not push out for free, but would still be within the same niche of your blog.

Conclusion

Introducing a digital product into your blog is a great way to earn passive income and grow your audience. After reading this blog you have several ideas to kickstart your own digital product creation and begin earning from your blog in a new way.

The post The Easiest Digital Products to Sell on Your Blog appeared first on The Blog Herald.

Unfortunately, it is not as easy as blissfully writing your cares away if you make money off of your passion-filled blog. Because it does not always feel like a job, tax season for a blogger can feel a little hazy with knowing exactly what to do. Both full-time and part-time bloggers can have the income to support their lifestyles, but there have not always been clear-cut tips for filing blogging taxes. This blog is here to change that. But also to remind you that talking to a tax professional is always a great idea going into this season. especially if this is your first time filing taxes as a blogger.

Tax Forms

If you make any money at all from your blog, you legally need to pay taxes as a blogger. Whether blogging is your full-time or part-time job, you will need to find the right tax form for your income.

Bloggers, like any other profession, are taxed based on the amount of money made in the fiscal year, and the tax bracket they fall under. Additionally for part-time bloggers in particular, if you make more than $600 they tax you through a 1099 form. Anything below $600 would be a 1040 form.

As a blogger, you work for yourself. Like any self-employed individual, you will have to pay self-employment tax on top of your income tax and estimated taxes. Your self-employment tax is the equivalent of what wage workers get taken out of their pay for insurance and social security. Whether or not you pay sales tax depends on if you have any products sold within your business or not. Many bloggers make money solely off of sponsored posts, ad space, and paid partnerships.

Product reviews

If you reviewed a product that values at more than $100 on your blog, you need to pay taxes on that as well. This is extremely important for anyone that reviews luxury brands, which are often more than $100. The great thing about blogging is the ease at which you can catalog these items by filtering the dates and going back through your entries to find exactly how many items that total to be.

If strictly income-based, you only need to pay income tax. However, if you sell any products on your blog, you also need to pay sales tax on those sales.

Deductibles and Tax Write-Offs

One of the most important words of tax season is deductible. Throughout the year you should be keeping track of all of the necessary expenses that come with running a blog. If you have not done that, you need to collect an inventory of all the purchases made for your blog. These can potentially be deducted from your tax total, which brings down your total taxable income.

Potential business expenses: New laptop or desktop, domain hosting, business license, webcam, lighting equipment, editing software, marketing services, etc.

As most bloggers work from home, it’s important to note that in order to run your blogging business, your house utilities have to be paid. In some cases adding your monthly internet and utility expenses can be included in these write-offs! Just as they would be for brick-and-mortar businesses.

Conclusion

Tackling tax season as a blogger can of course feel overwhelming, just as it can for businesses across the country. After reading this, you have the tools to be successful and confident going into tax season as a blogger.

The post Taxes for Bloggers: A Quick Guide appeared first on The Blog Herald.

The positive far outweighs the negative for businesses when it comes to blogging. Although it is a tedious and demanding task to produce regular blogs for your website, it will increase traffic to your business site as well as attract customers that would have perhaps overlooked your business initially.

Two things that are super important for any business that adds a blog to their site are to not be overly promotional and to avoid laziness or lack of scheduled posts.

Marketing Tool

Blogging is now an essential part of marketing. Customers will do their own research to find out what business they feel best represents their needs. By having blogs posted that address frequently asked questions, those customers who are researching are more likely to land on your company.  Digital marketing has become a powerhouse for businesses to keep up their marketing tactics for customers.

Blogging is Personal

For businesses, word of mouth is another huge form of business. For example, if someone’s neighbor used a business’ services and loved it, they are likely to bring it up to others. Those individuals on the other end of that recommendation are far more likely to believe it. Those same customers that loved the services are the ones who will grow the audience for reading blogs. Businesses, no matter the size, are always personal when it comes to growing.

Get to Know Customers

On the topic of blogs being a personal marketing tool for businesses, it also allows for businesses to get to the bottom of what customers truly want. Existing and future customers are able to read about new things happening within the company and they can also leave comments stating what they do and do not like. A huge positive effect on business.

Future Employees 

When professionals looking for a change of pace are researching companies, having a blog can showcase company culture. You can produce blogs that show the company prides itself on being an employee-focused company. Those that are researching are more likely to pay more attention and apply for new positions.

When new positions are posted, it’s nice to write blog posts that go along with them. The blog is not the job posting. But the blog can focus on what type of employees already work at the company. Plus, what the perfect candidate would look like. This is also another way to showcase company culture. Or explain the benefits of working at the company without being too promotional.

Additional Pay

Blogging for a business is different from a personal blog. Yet, you can still increase cash flow as if it were a side gig. Affiliate links for selling vendor products can produce cash without you having to actually do anything after the link is posted. By adding the links to your blogs, readers will begin to not only instill credibility in your company but start to bring credibility into your vendors as well by buying from those links. This will be a win-win for everyone involved from your company, to the customer, to the vendor.

What Are Some Blogging Consequences?

Occasionally, you may run into some consequences of having a blog for your business. A blog sometimes can easily be hacked for instance. Also, you could not be getting the right candidates because they are not a fan of your blog. Another huge consequence comes when you don’t keep up with the blog. But overall, the benefits outweigh the consequences.

Conclusion

Starting a blog for your business can be extremely beneficial for brand awareness and marketing tactics. It can have an extremely positive effect on business. After reading this blog you should be able to implement ideas into a business blog to foster even more growth and showcase the business through blogging.

The post Blogging and Its Effect on Business appeared first on The Blog Herald.

However, when it’s done well, effective writing by a realtor can break down walls, eliminate confusion, and build trust. Agents focusing on any client type or property speciality can benefit from writing content. All that’s needed to get started is a content strategy and a willingness to try new things.

1. Become a trusted resource.

A sea of smiling real estate agents can quickly be spotted on billboards, bus wraps, and grocery carts. Your face may even be among them.But a warm smile isn’t enough to indicate your competence, much less to incite action on the part of potential clients. However, demonstrating your industry knowledge by generating mortgage news content, how-to guides, and other helpful information resources can. Find examples of trusted real estate news sites like Mortgage Research Center and attempt to emulate their status as a mortgage news authority.

Most real estate offices monitor industry trends, review market reports, and share information critical to doing business. Why not leverage your inside information as a way to break down the industry’s complexity and establish your expertise?

Draft a summary of a relevant recent report and use it to generate an easy-to-understand blog post. Then develop social media content that links back to your original post. Charts and graphs tell a story, but don’t forget to provide a takeaway to consider. If increased interest rates mean that buyers have more negotiating power, encourage serious clients to act now.

You can keep content as simple or complex as you’re comfortable with, but it’s important to be consistent. Sample a few different approaches and pay attention to which feels the most like you. This will be the basis of your brand, so it’s important to establish a style that you can maintain consistently.

2. Establish expertise in your niche.

There are lots of people with real estate licenses, but you know that licensure does little to build your business. To stand out, you first should outline what type of real estate you specialize in and the clients you serve. Using strategic content creation, you can establish expertise in your niche no matter your target client or property type.

If your sweet spot is mid-century modern homes awaiting sensitive updates, exhibit your eye for potential online. Identify properties with good bones and unique features and share how prior clients have transformed grandma’s ranch house into something special. Use visual storytelling to prove that sunken living rooms and wall-length stacked stone fireplaces are nothing to be afraid of.

With agreement from prior clients, tout your track record of successful sales that resulted in thoughtful rehabs. Increase the reach of your blog posts by tagging the renovation companies that did the work. This can help reinforce your expertise, earn exposure among similarly interested people, and even earn referrals from contractors in your niche.

Once you have several written pieces on your focus area, see how else you can leverage your content. Explore traditional media like print, especially if your community has a local magazine. These publications regularly source unique content, which can even further expand your reach.

3. Demystify the real estate process for potential clients.

People typically go online to learn more about an unknown process, especially one that’s related to their finances. Use your platform to share the how, when, and why of the real estate business. Focusing on your target clients, use your expertise to demystify the real estate process and debunk misinformation.

Since personal finance, income, and other money matters are topics still avoided in group conversation, many people stay quietly confused. So when it’s time to initiate a home search, foundational knowledge about credit scores and debt-to-income ratios can be lacking. Develop expert content to walk potential clients through the financial aspects of the real estate process, offering definitions and examples along the way.

First-time homebuyers might need checklists to help them define what type of home they’re looking for. Calculators can help break down how much they can afford and expose the additional costs of home ownership. Optimize your content creation by developing an editorial calendar, establishing content standards, and sharing across multiple sites.

Use links in earned media to point readers back to your website and your contact forms. Include a call to action at the end of each piece. Your CTAs might encourage readers to download your onsite resources or set up a meeting to talk about their real estate goals.

4. Close more deals thanks to solid, helpful content.

The concept of adding writing to your skill set may incite a pause before it brings excitement. Yet you have valuable information to share, so you shouldn’t let that initial reluctance stop you. To maintain audience trust, ensure your content is factually and grammatically accurate by establishing a thorough review process. Use grammar plugins to help you identify errors that might otherwise distract from your expertise.

With consistent effort, effective writing by a realtor can create a knowledge base that rivals that of many well-known news outlets. Lean into your content strategy and be willing to write to your experience, using storytelling as a means to connect. Share updates about recently closed deals and break down challenges and how you and your clients resolved them. Soon, your content will have you attracting more clients and closing more deals, making everyone’s real estate dreams come true.

The post How Effective Writing as a Realtor Can Up Your Sales Game appeared first on The Blog Herald.

What is the partner program?

YouTube and its parent company, Google, rely heavily on creators posting content every day to support their business via advertisements. Without creators posting new videos daily, companies would not have space to showcase their advertisements. 

Breakdown

Once you are a part of the YouTube Partner Program, you are able to earn a substantial portion of each advertisement put in your content. The YouTube Partner Program money breakdown is as follows: 

Creator: 55%

YouTube: 45%

Seems fairly cut and dry right? Well, I’d say you’re right. The catch is that there is no catch. Once you are in the program it’s actually a pretty fantastic deal considering YouTube doesn’t charge a hosting fee and creators are able to post without extra charges. The tricky part, or what can feel tricky, is getting into the YouTube Partner Program. The application process is actually quite simple once it is explained. 

Application

There is no formal written application, but better described as a process or checklist in which to complete it. Two goals that are a quick yes or no to tell you whether you should think about applying is,  

1. 4000 hours of public watch time within a 12-month period
2. 1000 YouTube subscribers

If you are low on those two numbers, you are not yet eligible to apply, but work hard to boost your numbers to meet those goals and you will be ready in no time. If you are at or above those goals, you can apply to earn money for your videos. 

In the left-hand corner of your YouTube Studio, you will see a monetization tab. Click that and start on your application. As I stated earlier, it isn’t a true application like you would normally think of the word. All this application involves is agreeing to YouTube’s terms and conditions. This is a standard procedure and setting up and connecting your Google AdSense account as one is required to be in the YouTube Partner Program. An AdSense account essentially makes it possible to display ads with your content on any platform. In this case, YouTube would need to connect the two to be able to have the option to show any advertisements with your videos to earn money. 

Timeline

Though the process of applying can be fairly quick, the reviewing process can take up to a month. The best course of action after applying is to continue making content for your page and review YouTube’s advertiser guidelines to know what is and what is not welcome in the YouTube Partner Program. If your page is rejected, the reasoning will most likely be in those guidelines. 

If YouTube does get back to you with admission, you will be able to start earning money off of your videos almost immediately. The YouTube Partner Program features more than one way to earn money through channel memberships and Super Chats. 

How Much Money Can You Actually Make? 

As you may guess, the amount of money earned as a part of the partner program varies from creator to creator. On average, a creator makes between $0.01 and $0.03 per view. The amount depends on several factors including how many views your content video attracts, the quality of clicks from those views, ad quality, video length, and more. With that, a video with over 1 million views potentially makes the creator over $5,000 for that one video. It all depends on the creator and their content. 

Conclusion 

Making content should be fun. So applying to become part of a program that rewards you for creating content you are passionate about can be a huge step in the right direction. Now that you know the ins and outs of applying, take your page to the next level with the YouTube Partner Program!

The post Blog Herald Guide to the YouTube Partner Program appeared first on The Blog Herald.

Cost

The saying goes “you have to spend money to make money”, and that applies to blogging as well. You have to invest in yourself and in your business to start making money off of your blog posts. When looking for a platform, there are many checkpoints to assess before completely diving in, but we are going to go over the platforms themselves today. 

Our Top 5

1. WordPress 

WordPress has two different platforms. WordPress.org is the original WordPress where there are endless avenues of customization and growth due to it being a self-hosted blog site. WordPress.com is much more affordable, but you won’t have access to all of the plugins and further customization. To make money from your blog, WordPress.org will be your best bet because you can make it your own and have it fully curated for your business as you have your own domain and hosting plan. Prices can vary, but overall it is very affordable for what you are investing to have a platform like WordPress house your business. 

• Blogger

Owned by Google, Blogger is great for bloggers who aren’t ready to invest in a higher-end platform, but still want to test the waters and make some money. Since it is owned by Google, it is easily integrated with Google Analytics and Paypal, as well as many others. With Blogger being a free platform, you are getting what you pay for. It is limited with the customization and you will typically have a domain name that is not personal. You can buy your own domain name and link it if that’s something that is more important to you. 

• Wix

Wix is another incredibly popular blogging and website platform because of its ease of use. The drag-and-drop function makes it seamless to create a website from scratch without having to figure out how to code if you don’t have any previous experience. The pros to Wix are its user-friendly design and the ability to get started quickly since there is less of a learning curve than on other sites. There is a free plan with Wix, but to have more bells and whistles, plans start at around $18 for the year. The downfall of Wix will come later due to the customization and growth obstacles. Though it is a great beginner site, you may not be able to achieve as much growth as you would with other platforms. 

• Squarespace

A great option for large websites, Squarespace can support up to 1000 pages and has a functional app. Plans start at about $12 a month. You’ll have everything you need to run a successful blog where you have the opportunity to support ads. Their dashboard has a bit of a learning curve. But it still doesn’t require any coding knowledge and is very user-friendly once you get used to it. Notably great for small businesses, Squarespace would be a good option to make money from your blog. 

• Weebly

With the drag-and-drop option, Weebly is very similar to Wix. Weebly is more limited in its customization. It also has an editor which takes any pressure off of the owner. All of the plans are very affordable, starting at only $6 and topping out at $26. They also have a function to keep your progress if you decide to change themes within the platform. 

Conclusion 

Whether you are trying to make money from your blog as a side hustle or a full-time job, these platforms will give you all the tools you need to be successful. Now that you know all the differences between them, you can choose the best one for your blogging business. Then, start making money to support yourself and your business!

The post The Best Blog Platforms to Make Money On appeared first on The Blog Herald.

After you start generating good content, you’ll want to familiarize yourself with content marketing. This will help you strengthen and raise the awareness of your brand, which will lead to more traffic for your blog. More traffic=more money from advertising.

While there are lots of ways to monetize your blog, we’re going to focus on adding advertisements. 

And to begin with, you must understand that “advertisements” is not a bad word. Ads on your blog are beneficial to your readers, giving them access to products or information that can help them. And as long as they are done right, they can add to the experience of reading your blog, not vice versa.

Google AdSense 

This is probably the most popular way to include ads on your blog, for obvious reasons. Nobody does the internet like Google. Just the sheer number of publishers and advertisers that use it is beneficial. It’s like the world’s largest internet company working for you.

Simplicity is another benefit. You create an AdSense account, they give you some code to put on your site, and you’re off and running. Then the power of Google goes to work for you, displaying targeted ads on your page that are relevant to the content.

Variety of ad formats is another Google benefit. In AdSense, advertisers can use images, text, video ads, and more. They come in all shapes and sizes. And with Google Analytics, you can figure out which ones work the best for you and your site.

Google AdSense also makes sense for beginning bloggers because there is no traffic minimum to apply and be accepted. Of course, low traffic means not much money will come in from advertising, but it is a good place to start.

Once your blog’s traffic increases, there are other options to investigate like Monumetric or Mediavine. And once you start pulling in really big numbers you may want to check out AdThrive.

Affiliation Advertisements

Affiliate advertising is where an advertiser pays you to promote products or services on your site. While this may be a viable revenue stream for your site it’s important to realize that these agreements are performance-based. Your readers have to perform an action. Either click on a link or actually purchase a product from the page where the link takes them.

Amazon and eBay are both big players in the affiliate advertising market, which presents another benefit. Amazon Associates, for example, lets you pick the type of ad and even select Amazon products to feature on your blog. So you can pick products that make sense for your blog and brand, and that are likely to draw interest from your readers. That makes them more likely to click on the ad and buy the product, which leads to you making a commission. 

Similarly, eBay Partner Network lets you choose from eBay’s auctions, and find the specific products you want to advertise on your site. 

There are other affiliation advertising networks that might make sense for your blog, and a little more research will help you pick one that fits.

Sell the Ads Yourself 

Much of the advice you get deals with farming out the work to other companies. And there are a lot of instances where this makes sense.

But you may have readers, supporters, or even family members that would be willing to help. Local businesses like supporting local businesses, and that’s what your blog is. There might be small or family-owned companies in your hometown that would like the opportunity to show support to an up-and-comer.

If your blog is about fishing, find a local sporting goods store that might be willing to pay a few dollars each month to be on your site, promoting specific goods or events.

Even not-for-profits and charitable causes often have marketing budgets. Approach them about promoting an upcoming event they are having. The price will almost certainly interest them. Because it will be much less than they would pay for a traditional ad campaign.

To include ads on your blog and profit from them won’t happen overnight. Be careful not to put the focus on making money before you have the providing-good-content part down. But with a little patience and a little work, you’ll see that you can be creative and profitable at the same time.

The post Three Methods to Include Ads on Your Blog and Monetize appeared first on The Blog Herald.

So whether you want to make a living as a blogger, or are just looking for a little extra scratch, here are 5 ideas to get you started monetizing your blog.

1. Sell Advertising

Many people think of “the a-word” as a negative, but most realize it’s a fact of life in this day and age and accept ads, as long as they don’t get out of hand.

Gone are the early days of the internet when pop-up ads were the frustrating rage.  Banner ads are common and expected by your readers. Just start slow and don’t add too many too fast.

Seek out products that have a natural connection to your blog and contact those companies. Ads like these are a benefit to your readers and help them find the information or products that they would already be interested in.

2. Offer Your Services

Readers come to your blog because they find you a credible source on the topic. The more serious some readers get about your information, the more willing they are to pay for your expertise.

Pick a price you think is fair for your information, time, and effort, and start there. If you don’t think you’re getting enough interest, try lowering the price. If you’ve got more work than you want, raise the rates.

Charging for your services also lends credibility to you and your blog. Just the appearance of people willing to pay you can give you “expert status.”

3. Create an eBook

The best part about this is that you’ve already started! You don’t have to create something from scratch, just organize and put together blogs you’ve already written.

The steps after that are relatively easy, and you can find lots of templates online to help you.  

And like offering your services, an eBook also lends credibility to you and your blog.

4. Get a Virtual Assistant

The phrase “you’ve got to spend money to make money” has been around a long time for a reason.  In the beginning, getting by on the cheap seems like the way to go.  But to see more results you may need to invest in yourself and your blog.

The world is littered with “former” bloggers who knew a lot about their subject matter, but next to nothing about the blogosphere. Spending a little on someone who knows their way around can save you time and headaches.

The right virtual assistant can help create email newsletters that can be monetized, or set up a “members only” section on your blog that you can also charge for.  

They can even help with editing posts or handling your social media accounts. Pass off any tasks that you struggle with so you can concentrate on the content.

5. Accept Donations

You may have more casual readers that wouldn’t be interested in a membership, but they still find your blog entertaining or useful. Setting up a virtual tip jar might be a good idea.

Lots of people love the thought of being able to support a “struggling artist,” or an idea in its infancy.  Some of them are people who wish they could do what you do, so they get satisfaction from observing your creative process.

Sires like Patreon make it easy for fans to donate and become active participants in your work, which strengthens your relationship with them. Making these kinds of connections can also lead to your fans becoming promoters on your behalf. They tend to share their passion in their circle of influence and get your work seen by more people. 

Having a PayPal and/or Venmo link on your blog page also makes it easy for people to pay you for your work.  

And making it easy for people to give is key. Even your most ardent supporters will give up if there are too many hoops to jump through.

Final Thoughts

Figuring out how to monetize your blog and then actually making money is doable, but it doesn’t happen overnight. Staying focused on the blog basics is important. And remember that content is king. Don’t get so distracted by trying to make money, that is what makes your blog special in the first place.

The post How to Monetize Your Blog in 5 Easy Steps appeared first on The Blog Herald.

The most popular affiliate program is Amazon Associates enabling millions of affiliate marketers to make fortunes. Let’s take a look at 4 great examples of successful affiliate websites and see how they’re generating money.

VPNOverview.com

VPNOverview is an affiliate website that puts out useful and extensively researched content about VPNs, online security, privacy, and internet freedom to educate visitors. They review different VPN (Virtual Private Network) services and make recommendations regarding the best service. 

This website by David Janssen goes over all possible features a certain VPN provider offers and puts together articles and posts regularly guiding an average consumer about topics like VPN usage, setting up a VPN, and installation across multiple devices. VPNOverview aims at arming its users with as much knowledge regarding cybersecurity as possible. 

They publish articles regarding antiviruses, password managers, malware, backups, and the best possible business practices to opt online. 

Moreover, news regarding cybercrime, privacy, legislation, and overall happenings in the cybersecurity world are posted daily. This content strategy helps them capitalize on recent affairs and lure more traffic in. It not only advises you about the best VPN providers but also explains how and why they picked it, with more security tips, best practices when using a VPN, and other dos and don’ts. 

From high-value guiding posts for beginners to VPN service comparisons based on multiple factors, you’ll find everything you’re looking for at this site around your online safety. VPNOverview does not use AdSense and monitors all their advertising themselves, which is highly lucrative in terms of networking and also helps with consistency and income predictability. 

A small team of privacy professionals behind VPNOverview works tirelessly with VPN affiliate programs that use links in top VPN listings and while reviewing VPNs to earn a commission. VPNOverview also offers deals and discounts on VPN subscriptions from the links on the site. 

TheWireCutter

Known as the “MythBusters for gadgets”, The Wirecutter recommends and reviews gadgets after serious testing and examination by professionals (at times) and has surfaced as the most well-known and famous affiliate website. You’ll get to see monstrous posts on each product with their respective pros and cons, user experiences, and all information that a user might need to know before getting an electronic good. The site is all about reviews, buying guides, and recommendations about gear, gadgets, consumer goods, and electronics put out after intensive, in-depth research and thorough testing. 

The Wirecutter was created by Brian Lam in 2011 and has paved its path through the years to reach amongst the top 6000 websites for finding “best of” products in every consumer category. The best part about these product reviews? They come straight to the point right in the first paragraph for people who are not so fond of reading lengthy paragraphs and want a reliable source to tell them what to buy without wasting much of their time. Every post will start by telling such impatient users exactly what they should get while being completely transparent about their quality testing and reviewing procedure to build trust. 

More than 60% of the traffic at The Wirecutter comes from organic searches. They regularly promote affiliate products with daily innovative deals and highlight affiliate links with red CTAs with their best picks and runner-ups. Moreover, their sister site called “The Sweethome” is doing just as well with home-focused products. This expansion is separate from the 11.4K referring domains they have already secured from the main content at The Wirecutter. 

Just like their processes, they’re pretty transparent about their monetization tactics. The Wirecutter primarily makes money from their Amazon affiliate program but uses Skimlinks and takes affiliate programs from other retailers too. 

Webhostingsecretrevealed.net

This is a site made for everyone who’s just starting out with a website. Web Hosting Secret Revealed (WHSR) is a dedicated website that develops tools that help building and hosting websites and publish regular content regarding web hosting, web tools, web design, cybersecurity, guides for beginners, business advice, eCommerce, copywriting, blogging tips, and much more. They mainly review website hosting service providers and put out statistical data regarding each host’s storage, control, transfer, etc. 

They work on building trust by personalizing their user’s experience at the site by giving free advice and valuation of their website with personalized web host recommendations and integrating A.I chatting. They offer performance trackers and detailed information about hosting providers, costs, cybersecurity, SSL, and useful comparisons. It’s more like an information center where you’ll find articles, blog posts, and statistical data regarding every web-related topic. They have step-by-step guides for newbies, more technical content, and tools for the professionals.

The main source of traffic at WHSR is from searches and it generates revenue predominantly from affiliate programs, and approximately earns up to $10k+ per month. It earns a good amount from affiliate programs by some of the most famous VPN providers like NordVPN, which is offering up to 40-100% commission, and ExpressVPN, which runs a rather flexible commission structure where they have payouts based on the number of sales and on the 90-day cookie policy. WHSR explicitly disclosed if links in a particular article earn them referral fees at the end of that article to keep the readers informed. 

Gaming-Reviews.com

Gaming-reviews, as the name says, posts reviews and provides helpful and informative content for all the tech geeks out there. It’s a great example of an affiliate website that sparks the reader’s interest with engaging posts and publishes well-researched and up-to-date content for audiences around the globe. 

Unlike many gaming-related affiliate websites, Gaming-reviews does not publish generic comparison articles on a certain type of product. You’ll find in-depth reviews about gaming components, and equipment in the form of “the best” articles along with exhaustive buying guides and FAQs to cater to every gamer’s queries. It is popular mostly among pros or first-time buyers who like to know each and every specification of a product before they buy it. 

This website earns money from its affiliate links that are clearly highlighted in red Call to Action buttons. Their content is designed around the newest trends and happenings in the gaming world and targets gamers of all ages and types. 

Global interest in the gaming niche has drastically increased during the past year and thus presenting such affiliate websites with more opportunities to grow. Not only has the number of gamers risen, the number of people who like to make informed purchase decisions have also increased. Websites like gaming-reviews.com target such people and offer their earnestly picked and thoroughly reviewed products for buying right there and then. 

Needless to say, Gaming-reviews has become one of the successful affiliate businesses by gauging and prioritizing their audience’s needs and interests. And, like any other affiliate website, it has been built to provide massive value to their vast and growing audiences.

Related Post: How Using a VPN Service Can Save Bloggers Money

The post 4 Successful Affiliate Websites to Learn From appeared first on The Blog Herald.

Numerous websites on the internet would pay you to blog. Find your niche, do a bit of research, and start sending in your sample works. 

Tech blogs

Site Point

Try applying to site point on this link.

Digital Ocean

Find more info here.

Travel Blogs

Great Escape Publishing

Their writer’s guidelines are on their website.

Transitions abroad

Check out application procedures here.

Wanderful

Here’s how you can be a contributor to Wanderful.

Finance Blogs

The Penny Hoarder

Income Diary

Get paid to write for this website.

Review Blogs

Apperwall

Get paid to write for Apperwall here.

Blogging, Writing, WordPress

Funds for Writers

You can submit your sample works on the website.

Hire Writers

Get job opportunities from their website.

Women on Writing

Get paid writing freelance.

Online Writing Jobs

List Verse

Submit your list on the website.

Hongkiat

You can apply as a writer for Hongkiat here.

General Niche Blogs

Dotdash

Apply as a freelance writer for Dot Dash.

Good.is

Apply to write for their website

Short Stories, Poetry

One-Story

Submit a story here.

Penpee

Become a member, and become a writer for Penpee.

How do you get a paid blogging job?

Finding a website that pays you to blog is easy, but looking for the blog that fits you best may prove to be challenging. Here are some tips on how to find the best website that fits you:

Write your sample works

Sample works, and experience, is the first thing that blog moderators look for in contributing writers. Established writers and bloggers usually have a digital portfolio to present. If you have a niche or topic you enjoy, but don’t have sample works for these, the best thing to do is to write one. It will also be helpful to showcase previous works to establish your experience. If you have previously published works, say from school or from your own social media platforms, it might be great to showcase these. A couple of your best works, together with your resume and your cover letter, maybe enough to fill in your initial portfolio.  

Bring forward your working schedule

This little tip is so easy to forget, establishing a work schedule. If you have a blog of your own, you will usually have a content map, a timeline, or a calendar of when to post which topics. If you are writing for somebody else’s blog, it would be great if you know what they require from you. Are you expected to work full-time, every day? Are you doing this freelance, with flexible working hours? Clear communication between you and the blog moderator is key to success. 

Also Read: How to Make a Website That Search Engines Will Love

The post There are Sites that Pay You to Blog, Here are Some of Them (Great for Beginners) appeared first on The Blog Herald.

When writing an interior design blog it would be best that you constantly look for inspiration on ways to make your blog attractive to your readers. There are a couple of blogs that could provide you some ideas you could incorporate in your blog.

D’KOR HOME Interior Design Blog

Created by Dallas Interior Designer, Dee Frazier Interiors, this blog lets you take a closer look at common interior trends in Dallas luxurious homes. The blog showcases content that will give you ideas on how to give content that focuses on high-end interior design. Dee’s design preference is more on colorful, vibrant, and lively spaces.

Apartment Therapy

If you are looking for a blog that could share content such as home renovation or provide recommendations on services in your area like orange county rodent proofing, Apartment Therapy is a good blog to follow. The tone of their articles is fit for those who want to get realistic and achievable interior designs for their homes. They even offer tips according to your budget making it easy for families to achieve their design needs as seen in most apartments for rent in arvada co.

Becki Owens

Becki Owens initially started in Instagram sharing spaces she designed in California. Besides showing off the renovated spaces of her client, she also creates content in her blog site home improvement projects. Her interior design style is modern and clean. She is also quite popular as her designs are featured in Luxe Magazine, Wall Street Journal, and Architectural Digest.

Mad About The House

This blog by Kate Watson-Smyth won several awards in the UK such as Vuelio No 1 UK Interiors Blog and the Amara Interior Blog Awards Best Design Inspiration Blog. The blog focuses on articles that are usually not found in newspapers. Hence, it is more on guiding her readers on finding their own style guide.

Bright Bazaar

By the name itself, the blog reflects the interior style that focuses on brightening up spaces. The blog doesn’t only have content regarding home interior but it also has sections on travel, style, and life. The creator, Will Taylor, loves to share interior content on different living spaces (bathrooms, home office, kitchen, living room) and also the latest interior design collections.

Style by Emily Henderson

Emily Henderson started this blog 10 years ago with the goal of inspiring others with her relatable content. Her topics vary widely from sharing home renovation projects to personal style details that allow her readers to take a closer look at her team’s life. Her approach is mostly making her blog a space where ideas can be freely exchanged between her team and her readers.

Decorilla

Decorilla is an interior design company that offers online services. Their site also has a blog section with a vast amount of resources you can check out. The blog section caters to those who want to do DIY design projects. You can also check out their list of interior designers and choose to enlist someone that would fit with your design concept, personality, and liking.

Tao of Dana

Dana Claudat is an expert in Feng Shui but also does home interior design. Her design philosophy is helping people change their life by encouraging me to follow Feng Shui. She believes that a few changes in your home setting can have an effect on your life. You will be able to see here ways you can also do Feng Shui in your space.

Decor8 Design Blog

Holly Becker started this blog in 2006 in order to help readers actualize their vision for their home. Becker’s design philosophy is making sure that you design your house according to what will make you feel happy, safe, and cozy. She is well known in the industry, even launching her own interior design collection for DEPOT.

Thrifty Decor Chick

Sarah initially wanted her site as a space where she can share her house projects with her friends and family. As she went on to grow her reading base, she had attracted readers wanting to renovate their home without the huge expenses. She shares home renovation projects that will be easy to follow and most importantly an affordable budget.

Interior Design requires a lot of inspiration in order to build your own design preference. It would be best that you check out these sites in order to find your style and help inspire people to follow your projects closely. You can check out all these resources in order to come up with your own home styling voice. That will attract some readers who will easily relate to your content.

The post 10 Interior Design Blogs to Follow in 2022 appeared first on The Blog Herald.

Let’s face it, a blog may be a passionate hobby for many. But at the end of the day, it is still a business. So, here are some of the best website monetization platforms available for bloggers and their websites:

Website Monetization Platforms

Google Adsense

This is one of the best monetization platforms on the internet and it is done just by hosting ads on your blog. As the owner of the blog, you may select the location of the ad of your liking. You may even choose which ads to host, for how long, and where you want them to appear. There are strategies on website ad placement that are sure to gain more views and clicks. Google offers up their services for content creators free of charge as long as they meet the necessary requirements. Google pays content creators a premium (or a share) of the ad revenues for every 1,000 clicks or views.

Audience Play

The main selling point of Audience Play is the idea that bloggers can generate ‘alternate revenue’ after users leave your website. They do this proudly by data segmentation. Data segmentation can create more accurate and effective targeting techniques which can help match content with users more efficiently. Services are currently offered for free. However, registration is a major requirement.

Taboola

Branded as an internet discovery platform, this platform uses targeted advertising based on search behaviors and interests of its users. A blogger may sign up for a Taboola account for as low as $10 per day so the platform can feature your content to their audiences. It may sound expensive, but the returns may be impressive. The cost per click varies regularly, but previous rates average between $0.15 to $0.30 for every click.

Exoclick

This is an advertising company that can advertise your content for you. Not only that, but you can also be a partner and use your website to place ads for them. It’s a win-win situation. Many bloggers say that this is one of the most viable alternatives for Google Adsense. Among the main features of this is the provision of 24/7 customer service for all their clients. They also offer lifetime revenue shares for their referral program.

Outbrain

This website is very similar to Taboola where the platform matches readers to content based on their search behaviors and interests. Big-names such as CNN and Rumble use Outbrain for their content. The website offers its services for a minimum of $10 per day. Returns or Cost per Click average at about $0.10 to $1.5 per click.

CJ Affiliate

An affiliate marketing company, the website is known to publish and promote websites and content. There are no daily fees, but there are commissions for every sale or promotion. This website is hailed to be best for beginners.

Oasis by Source Forge

An open-source ad server, this platform helps in not only publishing but marketing any online advertising component. There are no monthly fees, unlike other ad servers. It is highly customizable and even allows users to run their own servers. It may be a bit difficult to set up. However, it will be smooth sailing once it is up and running.

AdPushup

This is a great testing tool for anyone planning to publish ads on their websites. The platform tells publishers how ads (with varied sizes and locations) perform well on a website, by testing it in auto-pilot mode. Just set it, and forget it then AdPushup will be publishing reports for you.

Social Media Monetization Platforms

Facebook for Creators

For bloggers whose content is focused on social media, particularly Facebook, this is one of the best tools available. It offers a holistic service for not only content monetization but branding in general. The studio helps content creators build a foundation for their brands, create content, and market them through Facebook.

Facebook Audience Network

Think of it as an extension of Facebook. What the company is selling would be advertising beyond the social media platform. It helps in managing a website (or Facebook page) where monetizing it just becomes a bonus. Minimum payouts are about $100 each month. If your page fails to earn that, earnings will be added to the revenue for the following month. There is no need for invoices, payments are made automatically by the website.

Also read: 6 Blogging Mistakes Beginners Should Avoid in 2021

The post Content Monetization Tools to Maximize your Blog’s Profit appeared first on The Blog Herald.

Blogging is, however, more work than simply posting an image on Instagram or video on YouTube. The written word takes more time to develop, and growing influence via blogging is more time-intensive.

The good news for bloggers is that there are new ways to monetize your blog. As the original influencer, bloggers can employ new money-making tactics. Bloggers can also learn how to make money on Instagram to increase their influence on social media channels.

Let’s take a closer look at how bloggers, the original influencer, can use new ways to monetize their blogs.

Generate Revenue Via Affiliate Marketing

This is a page bloggers can take out of the social media influencer money making book. Social media influencers on Instagram, YouTube, Facebook, and even LinkedIn are making serious cash via affiliate marketing. And bloggers can easily get in on the action.

Affiliate marketing is also great for new bloggers, especially if you haven’t reached the personal brand point yet, selling your own personally branded merchandise. All a blogger really needs to do is create content that aligns with affiliate products and/or services.

But how do you get into affiliate marketing exactly? First, you need to sign up as an affiliate on one or more affiliate network platforms, like Rakuten, ShareASale, or Commission Junction (cj.com).

Once approved, you get access to top brand offerings with a unique affiliate link you can utilize within your blogs. Here’s an example of how to use affiliate links in a blog from blogger/influencer A Cup Of Joe:

You can see that the shoes covered in The Best Travel Shoes blog have a unique link. When you click through, you land on the brand’s product page for the specific affiliate product:

This affiliate link is from Nordstrom, which is an affiliate advertiser on Rakuten’s affiliate network.

When a user buys this product via the blogger’s unique affiliate link, the blogger gets a percentage of the sale. This could be anywhere between 3 percent to 7 percent. That could be a pretty decent payout for the blogger when a large number of blog followers purchase the affiliate product.

Become An Amazon Affiliate

Amazon is the largest e-commerce site on the planet. Having access to the Amazon product line can equal serious revenue for bloggers. This makes becoming an Amazon affiliate a major way to monetize your blog.

The blog A Cup Of Joe utilizes affiliate marketing via affiliate marketing platforms, as well as an Amazon affiliate. Here’s what this blogger does to earn a percentage from Amazon affiliate sales:

Just like in the affiliate marketing example, when a user clicks through, they land on the Amazon product page via a unique Amazon affiliate link:

This can prove very lucrative for bloggers approved as Amazon affiliates. There is no end to the Amazon products you can promote and recommend to your audience. And with access to the Amazon API, you can put some exceptional content together for maximum revenue.

Market And Sell An Exclusive Ebook

Ebooks serve up opportunities for bloggers. Since bloggers are savvy content developers, writing an actionable and marketable ebook can prove pretty easy. And bloggers already have an audience ready to consume the content, making sales simple.

For instance, blogger Cookin’ With Mima has several recipes that could be easily packaged in ebook form.

And marketing the ebook would be effective since this blogger moonlights as an Instagram influencer with over 2 million followers.

Ebooks are a great way to generate income as a blogger, making it a way to monetize your blog in a very unique way.

Net More Blogger Revenue With Brand Sponsorships

One of the best ways to monetize your blog is to net lucrative sponsorship posts from brands. Brands are in need of unique ways to reach target audiences, and having a blog with loyal readers is enticing to brands in every industry.

How can bloggers net more revenue via brand sponsorships? There are a few tactics a blogger can employ to get the attention of brands. The first is to find brands that relate to your industry, niche, and content, and reach out to them on your own. This, however, can prove a bit challenging, since you need to get through the gatekeepers at companies.

The second tactic is to partner with an influencer marketing platform that focuses on helping bloggers grow their influence and connect with brands. This eliminates the legwork for bloggers because influencer marketing platforms already have a network of brands.

With a few brand sponsorships a month, you can start generating blogger revenue at the highest level. For instance, if you are a travel blogger, you can access brands related to travel, like Hilton, Marriott, American Airlines, and more.

Wrapping Up

The above new ways to monetize your blog can prove worthwhile for bloggers. After all, bloggers are the original influencers. And making money on a blog can be made easy. Have you had success with any of the money-making tips above? We want to hear from you.

The post Bloggers: The Original Influencer – New Ways to Monetize Your Blog appeared first on The Blog Herald.

Highly Paid Blogs turned Websites

Perez Hilton

Believe it or not, the Perez Hilton website earns a whopping 450,000 to 575,000 US Dollars a month! Back in 2005, a man named Mario Lavandeira, created a blog to dish out the latest Hollywood gossip. At the time, blogs were commonly used as personal journals. The website is all about the glitz and glamour of Hollywood and the nasty secrets hidden well beneath the red carpet. He did not hold back bashing an ugly dress from an awards show or bringing an intimate celebrity detail out in public.

It’s crazy how the Perez Hilton website changed through the decades. We have to say that teenagers from the 2000s do miss the baby pink background and its really basic layout. The content was just a scroll-through but the Perez Hilton trademark was the pen-mark edit of his comments (or doodles) on celebrity images. The quirkiness of the original website is still there, but it is all editorial and almost magazine-like now.

Through the years, Perez Hilton (aka Mario Lavandeira) became a household name. He is now a famous columnist and book writer. On top of that, he also runs two different YouTube channels and a podcast. Way to go, Perez!

Mashable

What separates Mashable from other blogs is that their content has a wider range of topics. This includes tech, media, social media, and even science. Anything that could go viral or trending, the blog writes about it. Also established in 2005, it started out as a simple WordPress blog with the founder (Pete Cashmore) as its only writer. Now, it transformed itself into one of the biggest media giants of 2020. Every month, it could earn between 600,000 to 1.5 M US dollars.  In 2017, it was bought by Ziff Davis for a total of 50 million US dollars.

Gizmodo

This blog was released in 2002, by its founder Peter Rojas. Although it earns much lower than its competitor, Engadget, Gizmodo fared really well with readers. Their content focused on the latest tech, gadgets, and all geekiness all that entails. This blog was the go-to for the best reviews of the latest gadgets even before ‘unboxing’ became a thing. It started out earning roughly 6,000 US dollars a month in the 2000s. But now, they earn between 450,000 to 550,000 US dollars every month.

Huffington Post

This is pretty much the biggest and most inspirational blog to riches stories out there. It may be one of the largest earning blog-websites in the world. It started out as a blog-commentary on current events and news. What made it so successful is how it managed to create effective SEO strategies as early as 2005, when it was launched. A year after it was launched, the company was able to raise a 5 Million US dollar investment to increase its content creation. Soon, it became a household name to the point that a good percentage of its traffic came just from search engine results.

Huffington Post earns between 1.8M to 2.3M US dollars per month! It is a wide network of websites now. There are local editions in New York, Chicago, Hawaii, and more. Not only do they have local websites, but they also have international editions. This includes, but is not limited to, France, India, UK, South Africa, and Australia.

TikTok and Other Social Media Platforms

Loren Gray – Known as the most successful TiKToker, she could earn about 40,000 USD for every single post. She has over 40 million followers. Her content is mostly about her lip-syncing, singing, and dancing. She may be one of the most successful influencers in the world.

Charli D’Amelio – Although she is not as famous as Loren Gray, Charli D’Amelio is pretty wealthy herself. Her TikTok content could earn her between 30,000 to 40,000 US dollars per post. She is so popular, Dunkin’ Donuts even named a brewed beverage after her.

Dude Perfect – This guy may pretty much be the highest-paid YouTuber in the world. Just from a single post, with more than 7.5 Million views, this channel could earn more than 30,000 US dollars IN A DAY. On average, the Dude Perfect YouTube channel could earn between 200,000 to 300,000 US Dollars.

Rhett and Link – This is a YouTube channel with quite interesting and engaging content. A single video created by the duo could earn about 10,000 to 15,000 US dollars a day.

Also Read: YouTube’s New “Viewer Applause” Feature Provides Revenue for Bloggers

The post Blogging Magnates and Their Incredible Wealth appeared first on The Blog Herald.

Thus, more than ever, multiple streams of income are necessary. Because of uncertainties about what the future holds, it’s best to have a source of income for bills, a source of income for insurance, and a source of income for emergencies.

While scientists are still studying the behavior of coronavirus inside the body and a vaccine has yet to be released, people are opting to over-react and stay home. Some have started home-based businesses, home-based work, or their own blogs.

So how can you have a blog that makes money?

1. Having CPC or CPM ads

These are the two most popular types of ads that help bloggers make money:

• CPC (Cost Per Click) or PPC (Pay Per Click) ads – Usually banners placed within the content or sidebar. Each time a reader clicks on the ad, the blogger gets paid for the click.
• CPM ads (Cost Per 1,000 Impressions) – Ads that pay a fixed amount of money based on how many people view the ad

The easiest way to get these ads on your blog is through Google AdSense. Simply place the ad in your blog and Google will match your content with appropriate or relevant advertisers.

2. Having sponsored blog posts or branded content

There may be bloggers who feel that banners and ads are disruptive to the over-all user experience of their blog. They might also dislike not having control over ads matched by advertising programs like AdSense, Chitika, Infolinks, and Media.net with their content, risking some readers getting offended or put off by some ads. There are also readers smart enough to use ad blockers.

So what’s a blogger who needs to earn income to do? WP Beginner suggests having branded content.

Simply put, it’s getting paid by brands so you may create content on your blog about their brand or product. This may also be in video format. It could be an unboxing, a review, a performance test, or a simple feature.

One must remember to practice ethics and integrity, though, and disclose to readers that it is a sponsored post. Similarly, if a post is unpaid — say, a hotel or restaurant review — be sure to mention it so your readers know you are not simply a freeloader.

Read: How to Develop Copywriting Skills to Engage Your Blog Readers

3. Specializing in content and pursue a career in freelancing

This may take a while and it would require consistency and dedication for you to amass a community of regular readers. But Smart Blogger believes that each reader is a potential client for freelance blogging work, especially if his or her business, company, or brand is in the same industry as your blog’s niche or aligned with your blog’s objectives.

This won’t necessarily take away income or readership from your blog, either. You can ask if their blog can link back to yours. If you get invited to become a speaker or to conduct a talk or seminar, you can plug your blog at the event. Run contests so people will follow and engage with your blog onsite, and continue with your wonderful content so they stay with you long afterwards.

4. Having affiliate links or going into affiliate marketing

Pat Flynn defines affiliate marketing as “the process of earning a commission by promoting another company’s product (or service). You find a product, promote it to others, and earn a piece of the profit for each sale that you make.

In other words, when you help another company generate sales, you get a cut!”

The fastest way to get started is signing up with Amazon Associates (it’s free!). Protect your credibility and integrity by advertising only products and services you have tried and experienced yourself. This is something we do ourselves, so we’re grateful to you when you click our Amazon links!

Pat Flynn calls this “involved affiliate marketing.” This will make your readers trust you more since they will feel your sincerity in endorsing brands and products that have helped you and that you think will help them, too.

5. Having video content and hosting webinars

Once your expertise and credibility are established and you have gone up the content creator ladder as an “influencer” (It’s not about the number of your followers but the quality of your followers and engagement — remember, bots can be fake followers used to jack up follower count), and you have created a community or loyal following, you can start organizing webinars that people may have to pay for to gain access.

This is especially useful now during a pandemic and social gatherings are still prohibited.

These webinars can be interactive, with real-time chat and poll features, so you can take breaks or do ice-breakers in-between each part of your webinar. Take the income generation a notch higher by offering webinar commercial or advertising slots to brands who support you.

Play their current advertisements in a loop while your viewers wait for the webinar to begin, during the intermission, and even after the webinar while you entertain a number of chat inquiries. Think of it as your webinar’s CBB or closing billboard, equal to the end credits of a television series or movie.

The post 5 Qualities of a Blog That Makes Money appeared first on The Blog Herald.

Literature

That being said, if you have a background in literature or in English, you might have a head start. You’ll be used to writing papers, self-editing, self-proofreading, and reading for comprehension. You should be able to read news, analyze it, and comment on it. Your allusion game should be pretty spot-on, too. (For those rusty on literary terms, an allusion is “an expression designed to call something to mind without mentioning it specifically.”)

Will your blog necessarily cover the finer intricacies of Chaucer, Shakespeare, or Cheever? It doesn’t need to! Remember that the background of the blogger doesn’t necessarily need to translate to the subject matter she blogs about. Blogs are often borne of hobbies, which is why it is important that you live as full a life as possible outside of the constraints of academia. Travel, hike, surf, take photos, build things. Each of those is an interesting subject matter for blogs. However, there is also something to be said about a blog devoted to grammar. 

Journalism

If we’re honest, journalism school is the closest you’ll come to formal training to become a blogger. Newspapers and magazines have largely turned into websites that are, well, blogs. A journalist could become a blogger without skipping a beat, and most formal journalism study at the college/university level is designed to teach students to adapt to reporting in a digital format. They teach you how to be a journalist across all platforms including, yes, blogs. 

That being said, just like the English literature major doesn’t need to start a blog about modern realism in the short story, a journalist need not blog about current events. Journalists, too, have hobbies. It’s just that sometimes that hobby is: more journalism.

Law

There’s something about the training to become an attorney that churns out some pretty great–to say nothing of prolific–writers. Think of John Grisham and David Baldacci. Maybe it’s all the research you’re required to do and all the briefs you’re required to write. Analytical thinking is drilled into the student’s brain. So is the ability to study the evidence and make a succinct point about it. Additionally, if your role as an attorney is that of a trial lawyer, you’ll learn to become a storyteller. 

Does a blogger with a background in law need to blog about the law? Of course, we know that the answer is no; however, it wouldn’t hurt. The law can be confusing to laypeople, and your blog could help explain legal matters in terms that people without a law background can understand. For this reason, many law firms add a blog to their website. As an attorney, you could gain experience blogging by contributing to your firm’s blog.

Design

Studying design tends to give one a great eye and a strong sense of productivity, whether you earn a product design degree or study graphic design on your own. As a blogger whose background is in design, you may actually tend to produce a more visually appealing package than many others in your blog space, from the design of your blog to collateral marketing material, including email newsletters and social media.

Also: Anything Else!

While those career fields are great backgrounds for bloggers, you shouldn’t be discouraged if your career isn’t on the list. Honestly, just start blogging!

The post 5 Business Backgrounds for a Blogging Career appeared first on The Blog Herald.

Since its inception in 2008, Bitcoin has changed from a slippery concept that is rarely heard outside of certain online circles to its widespread use in various fields. Forecasts even show that this currency could be the future of digital cash. Not to mention, Bitcoin mining is now a very popular means of earning cryptocurrencies.

At present, various platforms have started to make use of Bitcoin as a payment method, and blogging is one of the best and easiest ways to start. See what real investors say about this.

How blogs have grown in popularity

The need for people to share everything online has expanded beyond Twitter’s limited number of words and in a platform that adapts to fragments in the long run. Various blogging areas are popular online, such as lifestyle and travel blogging, and in some cases are high in followers due to the quality of the content created by bloggers. Some bloggers use their online presence to monetize their hobbies and make a living. These people are recognized as expert bloggers who know how to make money by bitcoin.

If you are interested in monetizing your blog, here are some of the most popular ways to earn Bitcoin through your blog.

Pay per click advertisement of Bitcoin

There are many bitcoin ad networks out there right now, and users can implement these ads on their blogs by simply copying a snippet of code into the blog and displaying the ads. WordPress, a popular blogging platform, allows users to use text widgets for this purpose. Also, you can put an advertisement for a bitcoin agency on your own blog and you can get a commission on a regular basis.

Premium ad network for each print

Pay per click advertising is a very easy way to create a blog and earn bitcoins, but it is not always the most profitable way. This is because most people avoid common ads and click on a blog without much attention to it. It is easy to make money from bloggers because these ads tend to be much more relevant to the blogger’s audience. Pay per print ads is where businesses pay bloggers a fixed amount about every 1,000 clicks on their ads.

Affiliate program

Most people will come across affiliate programs on social media. If you have seen a post that indirectly promotes a product with many followers, it may be part of your affiliate program. Affiliate marketing programs are equally helpful for bloggers who want to make money with the help of the bitcoin. Bloggers receive payments instead of creating promotional publications that promote or review a particular product. They usually need to include an affiliate link to the company’s website and a place to buy the product in their blog post. This is a very easy way to make money online and there are many programs that can pay bloggers who use Bitcoin. There’s a limit to this though if bloggers want to maintain their credibility. One should choose wisely and subscribe to affiliate programs that cater to quality products only.

While blogging is a growing industry and more and more people are looking for ways to monetize it and turn their creative hobby into a professional career, it can change a lot in the future. Bitcoin will undoubtedly be seen more in the world of online blogging and social media, more platforms will most likely follow the WordPress example above and use Bitcoin as their own premium service payment method, and bloggers would want to monetize their blogs and receive payments through Bitcoin.

So, if you have your own blog or site, why don’t you consider these ways and start earning now?

The post How You Can Earn More With Bitcoins On Your Blog appeared first on The Blog Herald.